Evaluation is a common topic for all cross-border e-commerce sellers. The functions of Amazon, Lazada, AliExpress, and evaluation allow users to understand the product more clearly and conveniently , and how to use the product, so as to achieve the purpose of using the product quickly. Buyers can evaluate the product and help manufacturers and sellers. To optimize the current defects of the product and improve the user experience, a good review can give customers confidence in purchasing the product.
Evaluation can help sellers make Amazon, Lazada, AliExpress, and platforms like their products more, and give better rankings, and also make it easier for buyers who enter the store to recognize their products. These real reviews are called Review Feedback in Amazon, Lazada, AliExpress, Seller Management System. This is an evaluation formed after a real transaction, rather than a review generated by machine software after virtual data is formed. It complies with the rules of any e-commerce platform, and is a method for obtaining reviews that buyers, e-commerce platforms, and sellers can all approve.
Self-supporting account, as the name suggests, is to operate and manage a batch of evaluation accounts by yourself. Since it's your own account, you don't have to worry about being deceived by a black-hearted intermediary. However, holding large-scale accounts at the same time is likely to be judged as a violation. Therefore, finding a suitable evaluation tool and configuring a safe and reliable network environment for each account is the top priority of the self-support account operation. There are many factors, including IP address, browser environment, payment address, bank card information, etc. These costs can currently be controlled at around 20 per account.
Sellers will not be led by the nose, cheated or fooled by intermediaries. Don't worry that the safety of the store cannot be guaranteed, and a lot of operating funds are taken away by the evaluation, and the profits are diluted. From the seller's point of view, the evaluation resources are really difficult. Is the so-called real person placing an order really a real user? Are all the promised credit card orders placed by credit cards? I don't think it's really necessary, because everyone's position in the evaluation is different. The angle of considering things is different.
After all, there are too many uncontrollable factors for you to find a third-party evaluation service provider. Even the so-called real buyers that your operation team spends money on advertising to find on FB, do you think they are reliable? Do you know that there are many Chinese people who are raising FB accounts? These are actually uncontrollable factors.
In addition to safety, the proportion of evaluation costs to operations is also increasing year by year. After all, everyone is doing what you can't sell without doing an evaluation. The shipping cost of goods from China to Amazon warehouse includes the cost of the product plus the cost of evaluation. The evaluation process almost accounts for most of the seller's cost. This makes me feel that the sellers are the vulnerable group, not only depends on the face of the brother-in-law, but also distinguishes the service providers from liars. Those who have not been threatened by the evaluation service providers are not considered big sellers.
In addition, evaluation resources are a very valuable asset for sellers. Through the combination of self-supporting account and advertising, you can quickly and effectively increase product sales, increase conversion, and increase listing weight (listing is a product page, a product is a page If you do not optimize listing, your product ranking will be very low , so that consumers will not see your listing, there will be no traffic, and there will be no orders without traffic ).
Suggested sellers: Form your own account support team, and keep a review account for backup: 1. It can reduce some costs 2. Make the evaluation controllable.
At present, our self-supporting number technology has solved this problem: we will build IP and server in a powerful security terminal simulation software in the cloud, and build a security protocol port through programming, which can be understood as installing a firewall, This can block Amazon's machine review of server hardware parameters. Amazon will only check the IP of the external network, but not the domestic server parameters. Solved the risk of being controlled due to environmental problems.
Edit: mg2010888