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There are both opportunities and challenges for novice sellers to settle in Amazon. How to get started quickly?
There are both opportunities and challenges for novice sellers to settle in Amazon. How to get started quickly?
06/13/2022
Amazon Prime Day 2022
Amazon Prime Day 2022
06/13/2022

How to Retain Your Amazon Gold Shopping Cart

06/13/2022
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  • News
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  • Amazon
  • Cross-border e-commerce
  • function rules
How to Retain Your Amazon Gold Shopping Cart

The Amazon Gold Shopping Cart is the most convenient shopping location for buyers. It's in the top right corner of a single product page. Buyers can easily add sellers marked with a gold shopping cart by clicking the "Add to Cart" button, which means that buyers will buy directly from sellers. The conversion rate of Amazon's gold shopping cart is quite high, and its weight in the hearts of sellers is quite heavy. The conversion rate of sellers with a gold shopping cart is completely incomparable compared to sellers without a shopping cart. However, some sellers also said that the Amazon gold shopping cart suddenly disappeared during the operation process, so what if the logo of the gold shopping cart is lost?

There are many factors that affect the Amazon shopping cart. Sellers should closely observe customer performance and customer experience in their daily operations to retain the buy box and increase sales. Specifically, the following aspects need to be optimized:

First, in order to get the Amazon Gold cart back, sellers must sell brand new products rather than stocking up on used or rebuilt products. In this way, consumers will likely not be too suspicious of the condition or quality of the product.

Second, offer consumers lower prices. In Amazon's rules, the price of a product is a key factor in determining which seller has a gold shopping cart. Therefore, sellers need to ensure that their prices are competitive and shipping costs are not too high. The price does not have to be suppressed to the lowest price, but a relatively moderate price should be selected.

Third, make sure you have enough stock. For the seller, in order to retrieve the golden shopping cart, the seller should have enough inventory to effectively cope with the increased shopping demand under the skyrocketing popularity.

Fourth, the store is highly praised. Amazon will not help sellers with a lot of negative reviews to increase sales, sellers only have a chance to have a golden shopping cart if they provide first-class service. Sellers can reduce negative reviews through management tools like amzfinder.

Fifth, using Amazon FBA service is an influential factor for sellers to get golden shopping cart. When sellers hand over shipping and customer service to Amazon, they can better give customers the shopping experience they want on Amazon.

Sixth, optimize the delivery time. Sellers who complete their orders in two days or less have a huge advantage over other sellers having a gold shopping cart.

Article source: XM Forex Account

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