With the popularity of short videos, e-commerce sales have also ushered in huge reforms. The same is true for the Amazon platform. Displaying videos on product pages is more helpful for customers to place orders. What about Amazon-related videos?

We need to make a basic main image video of the product page, so as to better improve the link weight and conversion rate. To make a video of the main image of the product, it is necessary to conceive a plan according to the characteristics of different products, and then evaluate the display effect of the selling point, and conduct video shooting and production. Provide potential consumers with an intuitive product experience and promote order placement through scene display.

Prepare the main image video first. The specification requirements are mp4 or mov. The recommended video length is 30s to 60s. At the same time, prepare the video cover image to facilitate the prominent display of the video's selling points. Click "Upload & Manage Videos" – "Upload Video" on the Inventory page to upload videos.

After uploading the video, wait for the video to be approved and display it on the product page. The video will appear in the original 7th picture, and it will also appear in the associated video "Videos for this product" section. In the follow-up, you can view the viewing data through the management video page, and make a rough judgment on the degree of customer acceptance.

In the related video section, one type is the video for the ASIN of the link itself, which is displayed as "Videos for this product", and the other type of video is other product promotion section, which is displayed as "Videos for related products". Through the associated video, customers can intuitively understand the product features and selling points, thereby increasing the confidence in placing orders.

Similarly, the video of the opponent may also cause customers to pay attention to their products and cause traffic loss, so we need to occupy the entire related video section, and we need to fill 5 videos. In this way, we can reduce the video position of other products and avoid traffic loss. . Using the self-supporting account, click "Upload your video" on the product page to enter the video upload page to upload the relevant page.

The popularity of short videos has brought new vitality to many industries. The same is true for cross-border e-commerce. Through videos, customers can better see all aspects of products, and customers will have more trust in products. A good video in the store can also bring more traffic, and it can also bring more exposure to the store.