According to the observation of Daifatong, an international logistics service provider, there are many things that need to be operated in the process of Amazon store operation, such as product selection, event promotion, logistics delivery, after-sales service, etc. For novice Xiaobai, it is possible to There will be problems. Today, let’s talk about how Amazon products are put on the shelves?
Step 1: Go to add a product under the Amazon backend inventory
Step 2: Enter the add a product page, click the button "Create a new product"
Step 3: Select a sub-category for the product, this step can be done in two ways, you can choose one of the two.
The first method is to select one by one according to the category level provided by Amazon, and click the button "Select" to enter the page for uploading products.
Step 3: Select a sub-category for the product, this step can be done in two ways, you can choose one of the two.
The second way is to find the name of the sub-category, enter it in the blank box under "Search for your product's category", click the button "Find category", Amazon will automatically match the relevant category link according to the input name, and then select the target category link. Go to the page for uploading products.
Step 4: Fill in the relevant required items, and then click the button "Save and finish" to complete all the steps of self-built listing. After about 1-3 hours (this time is not fixed), you can go to the manage inventory under Amazon's background inventory to view or modify this listing.
Notes on Amazon product listing:
1. The product title cannot be stacked. Amazon stipulates that the product title cannot be stacked with keywords. Otherwise, even if it violates the rules, the product will be taken off the shelf.
2. The picture should be clear, the product picture should be uploaded according to Amazon's specifications, and the picture should be clear whether it is reduced or enlarged. It is mainly based on white background images, there cannot be multiple product bodies, and there must be no watermark and no logo.
3. Quality must be guaranteed. Amazon pays great attention to the quality of products. Moreover, if your products are of high quality, the platform will also provide certain support, which can also reduce the occurrence of bad reviews and after-sales problems.
4. No infringement, such as product appearance, patents, pictures, brands, etc., must be careful not to infringe, otherwise the platform will find it, it will be taken off the shelf, and even the store will be closed, and the appeal will be difficult to succeed.
For brand products, brand authorization and sales license certificates must be obtained first, so that there is no need to worry about infringement complaints.
5. Don't put the wrong category. When uploading Amazon products, you must pay attention to the correct product classification. If the wrong category is placed, it will affect the reporting of future promotions.
The Amazon platform has its own rules. Not all products can be approved for sale. Some products need to be certified before they can be uploaded, so you need to prepare relevant qualification documents in advance!
Daifatong International Logistics focuses on cross-border e-commerce services, providing e-commerce warehousing and delivery, overseas warehouse transfer, Amazon return and label replacement, and one-piece warehouse shipping services such as overseas warehouses in the United States and overseas warehouses in the United Kingdom. For more details, please log in The official website of Daifatong Warehousing and Logistics.