In recent years, the word "organizer and organizer" has never stopped on the Internet. Hot searches, topics, and advertisements, I believe you, like us, have also swept through them. In modern society, in order to save time and cost, improve the quality of life and pursue new consumption in life, the industry of organizers has gradually been accepted by the public. The industry is in the early stage of development in China, but has entered a mature stage in developed countries such as Europe, America and Japan.The rapid development of the sorting and storage industry has also brought more market opportunities to the sub-sectors such as storage supplies and furniture design.
Our research found that in the home furnishing bestseller list on Amazon's US site, storage products with high frequency and a wide range of storage products have been standing all year round, which also shows that Americans have a strong and stable consumer demand for storage products. In order to help sellers seize the gold-digging opportunities in the storage market in the United States, Saiying distributes and combines the storage products that were sold on the platform in previous years.
Non-woven storage super benefits are coming
The super hot selling trend of non-woven storage is obvious
With the rapid development of the storage industry and the improvement of residents' consumption level, consumers' purchasing aesthetics and demands for storage products are also constantly changing: non-woven materials can better reflect the quality of life, and they are replacing traditional plastic materials.
The storage market demand continues to grow, and non-woven storage products will become a major consumption trend in the future, which is the main reason why we launched the non-woven series in this issue. At the same time, in the sales report of Saiying in the first half of the year, we also saw 4 advantages of non-woven storage products going overseas:
1. With the increase in overseas consumer demand, the phenomenon of sellers clustering together on the platform began to appear;
2. The sales volume of non-woven storage racks in platform storage products increased to 34%;
3. Product differentiation is obvious, and the profit rate of top sellers is as high as 50%;
4. The demand for orders has grown significantly, but the refund rate is approaching zero.
Due to the greater usage of wardrobes and shoe racks, the demand from Americans will also be stronger, which also provides new ideas and directions for sellers to go overseas:
Best selling recommendation 1: Non-woven wardrobe
– clothes organizer
– wardrobe closet
Wardrobes are the main product among storage products. With the surge in American consumption of clothing and apparel in the past two years, the consumption momentum of wardrobes will not decline in the short term. According to Google Trends data, non-woven wardrobes have a stable demand all year round, and the search interest in Columbia and New York State has reached 100%, but from a comprehensive perspective, the US market is very mature.
Not only does it have a stable demand, but the non-woven wardrobe also needs to meet the strong storage space of consumers. In comparison, the traditional wardrobes are mostly white, and the dark-colored non-woven wardrobes are more popular with the public because of their dirt resistance. The following four popular models of Saiying are only for seller's reference:
Best selling recommendation 2: Non-woven shoe rack
– shoe organizer
In Google Trends, we also analyzed the trend of shoe racks, and unlike wardrobes, the regional population of South Carolina and Tennessee has greater demand.
(Data source: Google Trends)
In addition to the increased demand for wardrobe capacity, shoe racks are no exception. The sales of the top sellers on Amazon in the United States have exceeded $480,000 in one month, and nearly 10,000 orders have been sold. The analysis found that the specifications of these popular products are relatively large, with stability and sturdiness, and additional thermal functions and some small accessories are added.
The current market price of non-woven shoe racks is about 30 US dollars. If you want to occupy more profit space, low-cost, high-quality similar products have advantages:
At present, the United States is deeply in the midst of an inflation crisis, and the trend of consumers to buy "bargain goods" will not change greatly. Therefore, sellers mostly focus on capital control on their way to sea. At the same time, grasp the trend of "organization and storage" that has been blowing in recent years, gain insight into the sales market with Sai Ying, deploy through multiple channels, stabilize the mentality, and believe that there is also a big business in small storage.