Copyright infringement has become a major concern for sellers. There are no category restrictions and it is easy to step on the thunder. Pirated pictures, pictures that are too similar, copying other people's listing text, products or product pictures using copyright images or patterns, etc. will trigger infringement, and you will be closed if you are not careful. to the little red flag.

Moreover, it is also easy to be used by unscrupulous peers. The copyright of some content is difficult to self-certify, such as listing, 5-point description, etc. Generally, sellers will not do copyright registration. Once a malicious complaint is made, it will be unreasonable.

It is impossible to prevent it, but Amazon has to "add chaos". Previously, the copyright infringement complaint came up with a new way of playing, which made the sellers unable to start, and they urgently asked for help!

Choose one of the two titles removed from the shelf?

It is reported that due to the increase in copyright infringement complaints last year, Amazon has upgraded the processing process. The complaint only needs to be selected between "admit infringement" and "DMCA", and the seller can directly check or fill in the relevant information to submit.

This change makes appealing a lot easier and faster, and sellers are happy to see it happen. However, after a small change, the seller was caught in a dilemma, and some sellers bluntly said that it was a choice between delisting and title.

The changes mainly appear in the choice of "admit infringement". In addition to the original confirmation and knowledge that the product violates Amazon's policy, there is also the addition of "I don't want to reopen my product." According to experienced sellers, if this option is checked, the performance will disappear, but the link cannot be restored.

The link cannot be restored, the product cannot continue to be sold, and the inventory is overstocked. This loss is unbearable for the vast majority of sellers. How can I choose DMCA? DMCA was once regarded as a powerful tool to resolve malicious complaints. After submitting, the complainant can only choose to withdraw the complaint or go to court to sue. If no measures are taken, Amazon will unblock the listing after 10 working days.

It seems to be a good choice, but Jite recommends that you do not abuse it. The premise of submitting a DMCA must be: it does not infringe the copyrights of others, is spoofed by competitors or misjudged by Amazon. If the DMCA is submitted in the case of actual infringement, once the other party sues or is identified as misuse by Amazon, it may face a ban.

How to break the deadlock?

Although Amazon only gives two options of "admit infringement" and "DMCA", sellers can choose the third option. That is, don't rush to admit it, you can contact the other party to show that you have no intention of infringing, and promise to delete the infringing part to see if the other party can withdraw the lawsuit.

When necessary, you have to use the "money ability". In the case that listing and inventory are difficult to separate, paying for settlement is not a bad method, and some sellers have successfully solved it through this method. In general, it is best to solve the problem through communication, find out the intention of the other party and then prescribe the right medicine.

▼ Generally, there will be complainant information on Amazon mail

In addition to the deadlock of choosing one, there are also difficulties for sellers who have been maliciously complained/misjudged. Many sellers have reported that Amazon has not restored the link after submitting the DMCA. In this regard, Jite's suggestion is to submit a reminder letter, or find a professional lawyer for assistance, and let the lawyer simultaneously mail a copy to Amazon while submitting it in the background, which can solve the problem faster and more effectively.

write at the end

Infringement has always been an untouchable red line for Amazon. If you receive a complaint, you will remove the listing first. As far as the seller is concerned, even if it is finally resolved successfully, it will cause more or less losses. Therefore, we must do a good job of early warning of infringement risks, make more inquiries and more searches, and deal with them immediately if they are found to be inappropriate. At the same time, copyright registration should be carried out in a timely manner to ensure comprehensive protection.

In order to help sellers better deal with copyright infringement, Jite has carefully prepared a copyright infringement "emergency kit" , which contains:

①U.S. Copyright Inquiry Tutorial

②Copyright infringement complaint tutorial, 5 steps to solve infringement problems such as stolen pictures and listing copied

③DMCA reminder letter template

④Original image accused of infringement complaint template

⑤Complaint email template for main image infringement

⑥Copyright Infringement Request Withdrawal Template

In addition, Jite has also sorted out various complaint templates for dealing with Amazon's small red flags, such as brand abuse complaints, complained of selling fake products, abuse of variants, account associations, etc.

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