If we go back in history, all the way back to the '80s and '90s, there was a trend for gooey radioactive candies in fancy packaging and bright colors that were a direct attack on your senses. Clearly, people are still interested in these kinds of things. Should we attribute this to millennial nostalgia, or a resurgence of trends? Anyway, when you type "slime licker pack" on Amazon, the following is displayed:
Sour candy isn't exactly the trend you're talking about, and it's not necessarily surprising that people love it. However, this extremely tart candy, almost unpalatable, is surprisingly well made. How good is it? Let's look at these numbers:
We can see that while the selling price is a bit lower than you'd like, the income is still pretty good. The average number of reviews is high because there are only a few strong competitors. In fact, there are very few of them.
The biggest challenge is obvious: this is a food product that obviously needs to be both edible and non-toxic, although the packaging may suggest otherwise. It's also very expensive to develop your own flavors, which is why this could actually be a good wholesale niche. Regardless, this niche is not something beginners should research. Food sales are a challenge, although some products are easier to sell than others. For such products, shelf life is not as important as other edible products.
Sometimes, when you browse Amazon for product ideas, you might overlook a nice niche. That's why we used the AMZScout-PRO extension to identify this niche. You can also use it yourself, getting started is easy:
1) Install the AMZScout PRO extension and start a free trial.
2) Launch it on any Amazon page and you can see all the underlying information under the surface.
3) You can also use Market Score, which will give you a breakdown of whatever niche/page you're in to illustrate how difficult it is to enter that niche with a new offer.
4) You can also use the product history feature to view the sales graph and rank history for each product on the page, as well as cumulative statistics for the entire segment.
5) You can also view individual product ratings, divided into private label (PL) ratings and resale product ratings.
In conclusion, if you divert your attention from the comfort zone that many Amazon sellers tend to tend to, you may reap some benefits. Niche markets, or other types of products that sellers might be afraid of, can offer you an opportunity. If your goal is to tackle a difficult niche, research and a proper risk assessment are your best weapons. Good luck to the seller!