Cross-border e-commerce evaluation ( replenishment )
This term is familiar to most cross-border sellers , because replenishment is a low-cost , high – return promotion and marketing method for sellers . to a certain extent
But now many sellers are contacting service providers or looking for real people to evaluate, but there are many uncontrollable factors in finding third-party evaluation service providers , even if your operation team spends money to advertise on Facebook and Twitter . The so-called real buyers are not necessarily reliable , and now many foreigners have specially registered accounts to do this. The accounts have all products and low weights , and these are uncontrollable factors.
There are many advantages to owning an account. You can register a buyer’s account by yourself , place an order with an account, or rush to sell, delete bad reviews, make up orders, like, QA, Rating, Feedback, including selling goods. Yes , so what do you need to prepare to make your own account?
Have your own set of environmental systems
There are many systems on the market , but many of them are ready-made , or a software package , and the real evaluation environment system is to build an overseas server, build a firewall through a remote security terminal, block the correlation of hardware parameters, and then use pure The IP of the private line of the family home , and then use the fingerprint browser, and then add a privacy plug-in to prevent ping and HTM tracking. This is a complete environmental solution.
Foreign independent private line residential IP , now many peers will also be tempted at low prices, technically they are copycats, there is no ability to solve and deal with risk control, and the final account will be cut off orders and titles, so it is not worth the loss, it is a waste Don't say the account number, it's a waste of time
There are two kinds of foreign IPs, static and dynamic. The types include public network IP, computer room IP, and family residential IP.
Now the most used ip is 911, luminati, googelfi, TM traffic card, srocks line
The main problems encountered are the following three points:
Too many people use it, freeze, high repetition rate, easy account association
DNS, will jump country, trigger verification
Blacklist ( Blacklist) is easy to cut off the order or directly ban the account
At present , the IP we use by ourselves is to build an IP server overseas and connect with the exclusive family residential IP used by the overseas operator to open a dedicated line channel . The IP pool has a large amount, reaching more than 500w , and the IP is not repeated or frequency hopping. We do Some technical processing is required. Because the domestic and foreign networks are closed, we need to use technical end shielding so that the platform can only see that the network is from the local area, and can only detect the traces of the local IP Internet access, so as to achieve stability and security.
Hardware parameter blocking technology
Amazon's new risk control is mainly for hardware reference testing. It can detect the model, area code, supervision code, motherboard code, wifi address, bluetooth address, cellular address, and even color, fingerprint of the device through ip detection of the mobile phone or computer . code, fingerprint string code, battery code, and even about dozens of parameters including address book, photo album, GPS location, ip address and other software information
We need to solve several problems in anti-correlation
The association of hardware parameters , security code , area code , supervision code , imei serial number , physical mac address
IP purity (including IP association , DNS will not jump country , WebRTC local LAN will not be exposed to China)
Anti-association of browser cookies
Relevance of foreign payment cards , card head risk control issues
Each account has thousands of faces, weight management of account support , tag management skills
These will affect the weight of your store and the safe and stable use of your buyer's account.
Documents required for cross-border e-commerce self-supporting account registration:
foreign mobile phone number
real shipping address
Payment card with high success rate ( credit card background )
You can open unlimited credit cards in the background of the credit card. One account needs one card, and the payment card segment is very important, because many card segments are subject to risk control. You have to replace your payment card with the risk control update, and now There are also many credit card backends on the market. At present, we also use a large number of accounts to test new payment cards.
Ability to solve risk control at any time
Platform risk control will not be static, every change requires the ability to deal with risk control
According to our years of testing, platform risk control is nothing more than the following
Association of underlying hardware parameters (security code, area code, mac and other parameters)
IP problem , whether DNS will jump country , webRTC , whether it is exposed in China , or blacklists ( blacklist ) IP
The success rate of payment cards, because many card heads are risk-controlled, so a credit card provider with the ability to update at any time is required to replace the update at any time.
The method of registering and placing an order , the cycle of raising the account, and how to control the evaluation
Every link needs to be understood to solve
The seller has learned the evaluation technology of the self-supporting account , and can test it for himself anytime, anywhere, and the cost is very low. The comprehensive cost of an account is only ten yuan, and there is no need to worry about the low quality of the service provider buyer account or malicious bad reviews, refunds , even using a black card to place an order, affecting the weight of the listing , and even being warned, the store will be closed.
If you have seller resources around you, you can also be a professional evaluation studio. At present, the cross-border e-commerce market belongs to the blue ocean market. After all, the market is very large, and new sellers flood in every day, and evaluation can be said to be just needed, as long as the platform If it doesn't fall, it will always exist
But there is still a long way to go to solve the problems of the environment, account maintenance details, and resources for companies that have recently entered the industry or have no technology . Welcome everyone to communicate and progress together!