In recent years, cross-border e-commerce has become a new format of my country's foreign import and export trade, and the cross-border e-commerce industry has also attracted more Chinese sellers to join. Amazon, as the world's largest cross-border e-commerce platform, sellers can explore the development direction of their stores from the future development trends of the platform. The layout can be made according to the development trend of the product, so as to seize more market share as soon as possible.

Sellers can also provide a more personalized user experience for different consumer audience groups. In addition to selling products, it is more important for sellers to provide better services so that consumers can truly feel the seller's intentions, and it is easier to gain loyal users and Achieve product repurchase and repeat customers. Not only that, sellers can also provide personalized recommendations based on the characteristics of consumers, and provide consumers with high-quality services other than products in the form of after-sales service cards.

The field of cross-border e-commerce has also shown a new development trend in recent years. It is not difficult to find in the industry trends of the major self-media that everyone pays special attention to the "environmental protection concept", and some brands will also focus on the cultivation of environmental protection awareness when developing products and product packaging. And more consumers pay more attention to environmental protection brands and have more trust.

Amazon has always adhered to the "customer-centric" operating philosophy. For sellers, marketing should always be based on consumers' habits and preferences, and consumers' services should be given priority before and after sales, whether it is the direction of product selection, or For listing optimization, sellers should provide consumers with a high-quality customer experience. If sellers feel the professionalism and caring of sellers, they will naturally have a good conversion rate.