Amazon announced that it has launched a proprietary tool brand benefits for brand sellers.

According to the notice, brand benefits integrates the following tools to provide one-stop service for brand sellers:

1、Amazon Brand Analytics

Amazon’s brand analysis tools help sellers improve their business by analyzing and summarizing customers’ search, purchase behavior, keywords and other data, so as to make more intelligent business decisions quickly.

2、Stores

Stores can let sellers create their own brand stores, display unique brands, products and content, let customers know more about the seller’s brand, and improve the conversion rate of products.

3、Sponsored Brands Ads

Sponsored brands ads can increase product exposure and let customers discover your brand. Sponsored brands ads can display your trademark, custom title and three products to build brand awareness.

4、Amazon Attribution

Amazon attribution helps sellers maximize the return on advertising investment by evaluating the effectiveness of off site marketing.

5、Amazon Live

Amazon live can promote seller sales and attract customers through video demonstration products.

6、Search Term Optimization

Search term optimization tool provides search term reports for sellers to optimize listing and improve product exposure.

The above is an introduction to Amazon’s integrated tool brand benefits. For more details, please click https://sell.amazon.com/brands.html Understand.