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08/19/2022
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Cross-border e-commerce – after-sale card compliance introduced by Amazon's new rules

08/19/2022
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Cross-border e-commerce – after-sale card compliance introduced by Amazon's new rules

Wuhan Star Sails Cross-border – After-sales Card Compliance Introduced by Amazon's New Rules

We have heard before that Amazon will punish the behavior of adding small cards to product packages. Now Amazon has rectified its rules, and the after-sales cards added within the rules are allowed by Amazon and are also compliant.

Amazon now allows sellers to put small cards in their products, which can be the promotion of other products in the store or the promotion of brand-related stories. Putting small cards in the order package requires designing and printing the content, which takes a lot of time and money, but small cards can bring more benefits to sellers.

First of all it can improve brand reputation. Consumers in the United States, in particular, pay great attention to the packaging of products, and a beautiful small card can improve the consumer's sense of experience. When users receive carefully designed small cards, they will recognize the store more, and at the same time improve their awareness of brand reputation and image. Improve brand awareness, printing brand-related information is conducive to improving brand awareness. The use of cards can also bring a group of loyal users to the seller. Through attentive service, the relationship with consumption can be strengthened, which is conducive to improving user loyalty in the long run.

Small cards can also promote other products of the store, which is another way to gain traffic. Regarding the solicitation of positive comments in the small card, the words must be used carefully, and objective words can be used to guide the seller to make comments, other methods are not allowed.

So how are the cards made? On the front of the card, you can print the brand name, brand contact number, company address, email address, brand official website link, social media account, etc., and the requirement is no more than four lines. The back of the card can guide buyers to use the shopping APP to scan the Transparency barcode to verify the authenticity of the product, and at the same time, they can learn more about the brand's story and product information according to the displayed page information.

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