Wuhan Star Sets Sail – Self-examination of sellers, whether they have mistakenly entered these misunderstandings when they first entered Amazon

As a cross-border e-commerce platform, Amazon has many markets around the world. There are naturally many people who want to be Amazon. After most people enter Amazon, they may have a rough road to Amazon because of some deviations in their understanding. When entering Amazon, merchants need to know these myths and avoid them.

Misunderstanding 1: Entering the market rashly without research

If you want to enter the cross-border e-commerce market, you must first spend some time researching the project and researching the products on the market. See if you can afford the funds needed for product promotion, stocking, operation, etc.

Myth 2: Shipping on Amazon is difficult

When doing e-commerce, many sellers may think that they are all packaged and shipped by the seller, and they do not need to be above Amazon. In contrast, the Amazon FBA program makes shipping easier and frees sellers to focus on the product itself. With only a small amount of capital, Amazon will handle most of the shipping process and buyer support for sellers, which means that sellers don’t have to make phone calls, and there is no hassle and hassle in shipping. When the order comes, it ships with one click, and Amazon does the rest for the seller.

Myth 3: After uploading the product listing, you can sit and wait for the order to be placed

Do sellers feel that as long as they publish product listings and write a description, they can wait for sales? This is impossible. Although it is not too late to go on the platform, it does not mean that you can make money immediately after going on the platform. If a new product is to be successful on Amazon, marketing optimization is essential.

Misunderstanding 4: The selection of products is too perfunctory

Although the market has always said that seven points depend on selection and three points depend on operation. It feels like this selection has been promoted to a very important level. But in this case, there are still many operations, and the operation of product selection will not be taken seriously. In the process of product selection, many sellers just look at some BSR lists, new product lists, etc., and choose a batch of products they like. In fact, product selection is a delicate process, and sellers need to find potential consumers through research. hot spot.