Wuhan Star Sets Sail: What is the charm of Belgium, Amazon has opened a registration channel for Belgian sites

When it comes to Belgium, we all know that it is a European country. Before Amazon announced that it was about to open its Belgian site, many people thought it was already one of Amazon's global sites. In fact, it is not. Before this, Amazon's European site included eight countries: the United Kingdom, France, Germany, Italy, Spain, the Netherlands, Sweden, and Poland . Now, including Belgium, Amazon has nine countries in Europe.

Before the establishment of the Amazon site in Belgium, Belgian people mainly purchased products on the Amazon platform through other sites of the Amazon European site. Now Amazon has established a Belgian site and opened registration to global sellers. Belgian merchants can sell Belgian special products to the world, and Belgian consumers can also buy products from all over the world.

At the same time, the registration of global sellers on the Amazon Belgium site will bring new vitality to the Belgian e-commerce industry . What's the appeal of Belgium being one of Amazon's European sites? Third-party data shows that the proportion of online shoppers in Belgium has steadily increased in the past three years. In 2021, the proportion of online shoppers in Belgium will reach 85%, an increase of 12% over 2020. Among them, the proportion of online shoppers among 16-34-year-old groups will account for 90%. above. In 2021, Belgium's total online consumption will reach 12.1 billion euros, and it is expected that the average annual growth will reach 14.7% by 2025. Under such a development speed, the future prospects of the Belgian cross-border e-commerce industry are unlimited.

As one of the most densely populated countries in Europe, Belgium is also one of the core areas of European cross-border e-commerce transactions. It has a natural advantage in developing the cross-border e-commerce industry in terms of geographical location. It is located at an important hub connecting Western Europe, Southern Europe and Northern Europe. It has complete infrastructure such as ports, canals, railways and highways. The surrounding Germany and France are European countries. economic power.

In 2021, Belgium's total online consumption will reach 12.1 billion euros, with an annual growth rate higher than that of Europe as a whole. At the same time, the online shopping population in Belgium will reach 85% in 2021, and it is expected to maintain continuous growth.