On the Amazon platform, there are constantly emerging best-selling products, and each category has a best seller list, which is updated in real time. To know all the best-selling products, this volume is still a bit large, but sellers can first understand Amazon's best-selling categories, and then Dig deep into individual niche products. Although there are thousands of products on Amazon, the best-selling products mainly include the following:
1. Toys & Games
2. Electronic product accessories & accessories
3. Video games
4. Camera & Photo Accessories
5. Clothing & Fashion Accessories
6. Beauty & Personal Care
How to choose products with full potential can be said to be the most concerned issue for sellers. Today, we will predict the potential explosion of Amazon in 2022, as well as simple marketing suggestions for sellers to refer to.
1. Pet supplies: The slow population growth in overseas developed countries is due to the increasing popularity of pets, who believe that keeping pets is more fun and convenient than raising children. Searching for "pet bed" from Google Trend, you can see that a certain time of year will be the peak of searches. In addition, pet collars, pet bowls, and pet toiletries are all potential hot-selling items.
2. Minimalist trinkets: Everyone has a love for beauty, especially women love jewelry. Different occasions have different dresses and outfits, and they need different jewelry to embellish and match. Searching for "minimalist jewelry" from Google Trends, you can see that the global search volume has been increasing in the past five years. This is a category that sellers need to dig into. After all, small items can easily go overseas without pressure.
3. Shapewear: In recent years, most women will pursue a slim body. Searching for "shapewear" from Google Trend, you can see that there has been a seasonal surge in search volume since recent years. In addition, there are fat-burning pants, abdominal tightening The search volume for shapewear and hip-lifting pants is also on the rise, which are vertical categories that merchants can consider selling. The Saiying distribution platform has 30,000+ high-quality SKUs on it. Sellers don’t know how to select products. This platform just meets the needs of most sellers. Sellers can select products on the platform and publish them on the Amazon platform to achieve orders.
4. Backpack: I believe that everyone has at least one backpack, and most students and young people buy at least 1-3 backpacks every year, and backpacks have become a rigid need for daily outings. Searching for "backpack" from Google Trend, we can see that the search volume has grown steadily for 5 consecutive years, and the search volume peaks every year. According to Statista, sales of backpacks will be $19.1 billion in 2019 and are expected to reach $22.5 billion by 2023, a data forecast that confirms that backpacks will continue to be a popular product in the next few years.
5. Sports and leisure: Athleisure is a fashion trend with certain staying power. Athleisure is not only limited to outdoor sports and gym clothes, but also includes outdoor activities. Searching for "sports and leisure" from Google Trend, we can see that since 2014, the search volume has increased year by year and there is a search peak every year. Searches for sweatshirts, casual shoes, sports bras, vests, head scarves, etc. have all been on the rise in recent years.
6. Smart products: People prefer the ideal life of leisure and comfort. In addition to healthy and regular outdoor activities, home life is also pursuing high quality. Smart products gradually liberate everyone's labor force and allow people to enjoy the pleasure brought by life more. Searching for "sweeping robot" on Google Trend, you can see that the search volume has exploded since the second half of 2019, and the search volume has peaked at the end of the year. According to Google Trend's search, in recent years, the search for smart home has increased year by year and there will be two growth peaks every year. It is recommended that sellers can explore some smart products that improve the quality of life.
7. USB computer peripherals: In recent years, USB computer peripherals have the highest preference among digital 3C accessories, and cost-effective USB-related products with various subdivision functions have gone overseas. Searching for "USB fan" from Google Trend, you can see the emergence of search peaks in recent years, and people have seasonal demand, especially in Southeast Asia. In addition to the traditional converters, laser pointers, computer locks and other computer-related fields of USB computer peripherals, merchants can also dig into the categories of household mosquito repellents, humidifiers, hand warmers, etc.
8. Small household items: In recent years, the number of consumers of small household items on Tmall overseas online has continued to rise, and small household items have also continued to enter the lives of overseas users. This category can become a representative of high cost performance. Searching for "sofa cover" from Google Trend, you can find that the search volume has continued to rise recently. Usually families with children or pets, sofa covers, bed three-piece sets, toilet mats and other products that can help household cleaning can be explored by merchants.
9. Baby products: Because strollers are large and bulky, parents opt for smaller, compact harnesses that are easier to carry their babies out with. Searching for "baby carrier" from Google Trend, you can find that the search volume has increased year by year in recent years. In addition to baby products, the new generation of young parents not only pursue their own appearance, but also carefully dress up their children. Therefore, for children-related products such as children's accessories, performance clothes, and home clothes with various functions, merchants can conduct more refined marketing of this category.
In the cross-border e-commerce industry, no matter which e-commerce platform you operate, the product is the most important part of the operation for the seller. Everything is based on the product core and extends more operational capabilities around the product, so that sellers can The cross-border e-commerce circle is invincible. I hope that sellers can gain new thinking through this sharing and help sellers achieve big sales of their products.