According to the observation of Taobo Supply Chain, an overseas warehouse service provider in the United States, some merchants want to expand the market of Amazon's European station, but they do not know what categories can be sold in Europe. Let's take a look!
Dozens of product categories are available on Amazon Europe, which can be sold without approval. Amazon generally recommends that sellers offer all eligible U.S. products on the European site.
With Amazon's Build International Listing (BIL) tool, sellers can easily add their own US listings across Europe, translate them and set pricing rules.
However, sellers need to ensure that they have proper distribution rights and that the products comply with local European regulations. For example, US plugs do not work in all EU countries.
What are the best-selling products?
1. Furniture category
Hot products: sweeping robot, L-shaped gaming computer table, memory mattress, LED energy saving light bulb, essential oil aroma diffuser and kitchen electronic scale
2. Wireless electronics
Hot products: power bank, driving recorder, sports earphone, bluetooth speaker and charging cable
3. Clothing
Bestsellers: Aviator Sunglasses, Shapewear, Body Tapes, Flat Socks, Belts, and Crossbody Bags
4. Outdoor products
Best-selling products: sports bracelets, barbells, bicycle lights for heart rate and calorie measurement
5. 3C digital products
Hot products: mobile phone charging cable, wireless mouse, multi-function converter, mobile hard disk
6. Beauty
Hot products: Blackhead Removal Mask, Hair Dryer, Acne Needle Set, Makeup Brush Set, Nail Polish + Manicure Machine Set and Transparent Storage Box
The protection of intellectual property rights in Europe and the United States is very strict, and some industries such as clothing, toys, maternal and infant industries are very likely to be infringed and complained.
Sellers should pay attention to avoid selling infringing products when selecting products. Once accused, they will face listing withdrawal, account freezing, etc., and the gains outweigh the losses in the end. It is recommended to check the patent information on the relevant website before selling the product, actively understand the brand and logo information of the industry, and be fully prepared.
To run a store on Amazon, seven points are selected and three points are operated. Sellers who want to be Amazon must choose the categories they are interested in to sell in accordance with Amazon's regulations, especially those of prohibited categories. It is best not to touch them.
Taobo Supply Chain focuses on cross-border e-commerce services, providing warehousing services such as overseas warehouses in the United States, overseas warehouses in the United Kingdom, overseas warehouses in Japan, and overseas warehouses in Australia. Cargo to develop professional solutions.