Wuhan Xingqihang was informed that on September 7, it was reported that the small and light commodity plan has officially joined Amazon’s European logistics integration service in the recent period . This is good news for Amazon sellers who are operating the European station . Sellers can take advantage of this program and this service to significantly reduce the delivery cost of small items in order to obtain higher profits .

Competitive advantages that Small and Light programs can bring

Small and Light is a preferential logistics and distribution plan specially launched by Amazon for low-priced and small products. However, the plan has stricter requirements. Taking the US station as an example, the products that can be added to the small and light commodity plan must meet the requirements of not more than 45.7X35.6X20.3 cm in size, 1260.8 grams in weight, and 10 US dollars in price. 3 conditions. And some specific categories of goods, such as dangerous goods , cannot apply to join the Small and Light Commodity Program.

The advantages of joining the Small and Light Commodity Program are mainly 3 points : 1. It can save 20%-40% of logistics and distribution fees , thereby improving the overall operating profit of the seller; 2. The product will bear the Prime logo, which will gain buyers ' appreciation for the product. 3. Goods will not be labeled with low price (Add-on ltem, must be over 25 for free shipping), which can reduce the purchase cost of consumers and achieve a win-win situation for both buyers and sellers situation .

What competitive advantages can European logistics integration services bring?

The reason why Amazon launched this service is mainly to help sellers solve the biggest problem of operating in the European station. We all know that to operate the European station, a VAT tax number must be registered . According to the requirements of relevant EU tax laws, in which European country cross-border sellers use FBA warehouses, they must register the VAT number of this country, and the registration time of tax number in each country is very different, which leads to the fact that if the seller wants to sell The network covers all European countries, and it is necessary to do a particularly cumbersome tax number registration. This makes a lot of sellers have a big head.

The operating mechanism of the European logistics integration service launched by Amazon is that as long as the seller has registered a VAT tax number in a certain European country, he can use the program to deliver his products to other countries for free. For example, the seller has registered a VAT tax number in the United Kingdom. You can ship products to Germany, Italy, Spain and other countries for free. It also allows sellers to use all the standard reports and tools to track products shipped with the European logistics integration service , so Amazon has done a great job.

Xingqihang is still the same sentence. After joining the European logistics integration service, the small and light commodity plan can help the sellers in the European station to further reduce the logistics cost and improve the overall profit level.