Sellers engaged in cross-border logistics should know that opening a store on the Amazon platform is inseparable from FBA first-way logistics. Only by ensuring the transportation and inventory of the goods can the subsequent delivery operations of customer orders be guaranteed; for cross-border logistics, sellers may not know the difference between overseas warehouses and Amazon FBA warehouses when choosing first-way transportation.
How to choose overseas warehouse or Amazon FBA warehouse for cross-border logistics?
Whether you choose an overseas warehouse or an Amazon FBA warehouse, there are similarities:
Both require sellers to stock up in advance, and have good warehouse management experience, so sellers do not need to worry about warehousing and distribution issues; it can shorten delivery time, improve customer satisfaction, and help store sales grow.
Compared with third-party FBA warehouses, Amazon FBA warehouses also have their own advantages:
Eligible to offer Prime shipping to customers; increase Buy Box winning odds; may rank higher in Amazon search results, increasing customer choice. However, compared with third-party free overseas warehouses, Amazon FBA warehouses still have certain limitations. After all, it is a platform provided by Amazon itself.
Let's take a look at the advantages of overseas warehouses compared to Amazon's FBA warehouses: Compared with FBA warehouses, overseas warehouses are easier to communicate. For customs clearance issues, overseas warehouses have the right to handle them as recipients; and when returning goods, overseas warehouses will also be processed according to the seller's needs. For products with small weight and volume, it is recommended to choose Amazon FBA warehouse. Although the cost of Amazon FBA warehouse is high, it can get more traffic support from Amazon; products with large weight and volume are more suitable for overseas warehouses, which can reduce a lot of extra costs. Sellers with large shipments can take advantage of both. While choosing overseas warehouses for delivery, some products are transferred to FBA warehouses, which can reduce costs, increase profits, and get discounts provided by the Amazon platform.
If Amazon sellers use overseas warehouses, it will help sellers to expand product sales and occupy the market; it can allow sellers to treat products more strictly. Products shipped from overseas warehouses need to ensure quality and meet the needs of local buyers in order to make sellers profitable. In this case, sellers will treat product selection more strictly.
No need to worry about warehousing and distribution issues
Sending goods to overseas warehouses is equivalent to outsourcing the warehousing and distribution business to overseas warehousing service providers. Overseas warehousing service providers have professional teams and rich experience in warehousing management; as long as sellers issue delivery orders, they will provide sellers with delivery orders. Process orders; sellers don’t have to spend time on product warehousing, inventory counting, and packaging.
It can effectively avoid the peak of cross-border logistics. Taking Japan as an example, every holiday in Western countries, such as Christmas, Halloween or Black Friday, domestic sellers will focus on the delivery after the holiday, which will inevitably seriously affect the logistics speed, and then affect buyers. Delivery time; long waits can make buyers dissatisfied and even cancel orders, which can easily lead to sellers losing customers.
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