Amazon and Wal-Mart, as the two major retail giants in the United States, have never stopped competing with each other, especially now that Wal-Mart has begun to enter the e-commerce field, and it is bound to compete with Amazon. At present, it seems that Wal-Mart is a rising star catching up with Amazon, but do you know that Wal-Mart is actually much older than Amazon.

A few years ago, Wal-Mart was dismissive of Amazon, and only a quarter of its customers shopped on Amazon. But now, more and more regular customers who buy cheap and young people who are familiar with the Internet are turning to Amazon. The financial crisis is to promote this trend. The long-term No. 1 holiday season purchases have also given way to Amazon. In 2009, Wal-Mart's online sales were $4 billion. This is basically negligible compared with Wal-Mart's global sales target of 400 billion US dollars.

In order to deal with the scanning price comparison launched by Amazon and prevent customers from "scanning and running", Wal-Mart launched Endless Aisle. When customers browse clothing, they can order colors and sizes that are not listed above. Amazon has an advantage on price, especially in some states that don’t have sales tax, but Walmart is also very competitive for online purchases and same-day pickup. Guided by customer needs, Wal-Mart has launched various attempts one after another.

Wal-Mart, which has awakened from the big dream, has made various efforts. In 2012, its online sales were 7.7 billion US dollars, and in 2013 it is expected to exceed 10 billion US dollars. To this end, Walmart has expanded its e-commerce department (all e-commerce companies are expanding), doubled the SKU, and tried to open up platforms in a small range, investing in cross-border online retail (such as China Yihaodian). Wal-Mart uses 35 of its 4,500 offline chain stores as its operation center (too powerful), and it basically arrives within two days! During the same period, Amazon's growth rate began to slow down.

In the offline arena, Wal-Mart has an absolute advantage, and its sales are far ahead of Amazon. Going back to online, in contrast to the rankings of online retailers, Amazon is still number one, and Walmart is second. In terms of e-commerce sales share, Amazon accounts for nearly 40%, and Wal-Mart only has 5%. In terms of monthly independent traffic, Amazon has 206 million and Wal-Mart has 110 million. It can be seen that Amazon and Wal-Mart each occupy half of the online and offline markets.

Therefore, they also need to grab traffic, increase product exposure, and increase order conversion, so they need to find a large number of buyers to buy on behalf of them, so the demand for evaluation is very large, the market has demand, and now there are many in the market without strength The small studio of the company has made the evaluation market a bit chaotic, but after the big wave, you will know who is swimming naked. The team with real technology and resources will only go further and further away. Pay for your own behavior.

Evaluation needs to have an evaluation environment system with a high degree of camouflage, buyer accounts, merchant resources, gift cards, and account maintenance technology. Some small teams that cut leeks in the market will make articles on these aspects, and I believe that there are many people in the above Several places have been pitted.

The success rate of account maintenance with good technology can reach more than 90%, and the quality will be relatively good. The success rate of account maintenance with outdated technology is pitifully low. One of my clients paid a high price to learn the account maintenance technology, and the title rate after a month It is 0%. You can imagine how deep the account maintenance is, how to obtain the lowest cost and stable mailbox purchase channel, how to obtain a large number of authentic and effective buyer addresses that do not reject or complain, and how to obtain 6 months of free Prime membership, How to register a free student mailbox, how to set labels for buyer accounts through manual intervention, how to obtain high-quality IP, browsing time, additional purchase time, ordering methods, how to deal with risk control, and other details will all affect your account The weight of the website (review rate, order cut rate) affects the rate of success. In this regard, we have also stepped on countless pitfalls. It is the experience accumulated over the years, so we will not take detours now.

Evaluation is currently a blue ocean market. Just looking at the profit margin, we can know that it will not be scarce. The demand is constantly increasing, and the platform cannot be without evaluation, otherwise businesses will not be able to survive and products will not be able to operate normally. Just like a certain treasure in China, S orders still exist for more than ten years, so the market will not be saturated, and there are more sites .

Edit: JJ2012508