Anyone who has known Amazon knows that one of Amazon's major features is that it pays less attention to customer service and emphasizes display. The biggest difference between Amazon and traditional domestic e-commerce platforms is that there is no customer service system on the platform. Consumers place orders based on the content displayed on the product details page.

Most of the traditional e-commerce platforms in China need to have customer service online at any time, accept pre-sales and after-sales consultation from consumers, and solve all customer problems, but these Amazons do not need them. Amazon only communicates with consumers by email, and there is no certain time limit. Sexual requests, just reply within 24 hours.

The feature of Amazon's "light customer service" does not mean that there is no need to communicate with consumers. On the contrary, although the platform does not have a customer service system, every communication and interaction with customers in the later stage is crucial. Send emails to express gratitude to consumers and thank every consumer for their trust. This time, consumers’ goodwill towards you has skyrocketed. When consumers actively communicate with sellers through emails, the frequency of your responses will affect consumers. Views on sellers and consumer desires.

The first impression of a product on the Amazon platform is often on the product details page, and this requires your listing to be good enough. The clarity of the photos and the accuracy of the product samples will affect consumers' judgment on the product, which cannot be exaggerated. But it can’t be ambiguous, and it’s essential to ensure that all information consumers receive is accurate and complete.

Whether the product information has advantages and attractiveness determines whether consumers pay for the product, and whether the later after-sales service is considerate or not determines whether the seller can get a good review . Although there is no customer service system, the seller needs to have the concept of customer service. Always focus on the customer, which is precisely the core concept of Amazon. Only in this way can the store have a good and long-term development.