The winter of 2022 is approaching, and consumers have already begun to prepare winter products in the season of autumn and winter. As energy prices have risen this year, using natural gas for heating has become a luxury for consumers in previous years, and most consumers in Europe are now buying electric heating equipment on Amazon.
It is understood that my country's heating equipment such as electric blankets and electric heaters have been exported to Europe recently, and have shown explosive growth. Affected by the international environment, European consumers urgently purchased heating equipment in order to have a comfortable winter. The manufacturing industry in European countries is dominated by heavy industry, and the light industry is not developed, so the electric heating equipment made in Europe is more expensive. In the context of persistent inflation and rising natural gas prices, European consumers are more willing to choose relatively cheap Chinese-made electric heating equipment.
According to data from the General Administration of Customs, in July alone, the EU imported 1.29 million electric blankets from China, a month-on-month increase of nearly 150 %. At present, China's heating equipment has shown a three-fold increase compared with previous years.
In Germany, in the face of soaring natural gas prices, more and more consumers intend to use electric heaters to solve heating problems, and many ordinary households have been hoarding electric heating devices including portable devices.
According to Belgian sources, in the context of the energy crisis and rising inflation, some Belgian people have also begun to purchase heating equipment such as electric heaters, electric oil heaters and electric blankets, in order to reduce heating costs in winter as much as possible. In 2022, the price of domestic natural gas in Belgium will rise sharply. The average annual gas cost of households will be as high as 5,900 euros (about 41,300 yuan), and the slightly lower electricity bill will also reach 3,200 euros. As a result, Belgians are turning to plug-in electric heaters or oil-fired heaters to heat their homes to reduce their gas bills.
Chinese sellers have obvious advantages in selling electric heating equipment due to their advantages in the supply chain. Sellers can seize this opportunity and choose suitable heating equipment to sell to Europe.