Nowadays, the development of the traditional e-commerce industry has been saturated, and the competition of domestic e-commerce platforms is fierce. Many sellers have begun to enter the cross-border e-commerce industry. Opening an Amazon store has become the first choice for entrepreneurs to start a business. Taohui has compiled some four aspects that need special attention for your reference.

1. Pay attention to personalized product recommendations. After opening a store on Amazon for a period of time, sellers will find that the store will still have a certain amount of traffic even if it does not matter. The platform will recommend relevant products to consumers based on user habits, and will also remind consumers to browse products they have seen before to promote transaction conversion.

2. Pay attention to the display of products and downplay the role of customer service. For the domestic traditional e-commerce market, customer service is an indispensable part, but there is no real-time customer service on the Amazon platform. Consumers can only inquire about product-related matters through email, which is very time-consuming, so opening a store on Amazon, The product description must clearly describe the product function, size, color, precautions, etc., so that consumers can fully understand the product and bring about transaction conversion.

3. Pay attention to product quality. Amazon has always been a platform where products are king. The requirements for stores are not as high as those in China. Therefore, Amazon's selection of products is very important. We must pay more attention to product details and control product quality.

4. Pay attention to customer experience. Amazon pays great attention to the experience of consumers. Two evaluation systems affect the sales and conversion rate of products. The two evaluation systems are "product evaluation" and "seller feedback". The first set is aimed at It is the product provided by the seller, and the second set is aimed at the quality of service provided by the seller to the consumer.