Regarding the Amazon bd flash sale, many people have a lot of doubts about many small details, resulting in various problems after signing up for the bd event, which affects the overall sales. So, this time, I will give some answers to the Amazon bd seckill questions that you will have, and I suggest you bookmark them. Welcome everyone to come to my Amazon exchange group to discuss together!
1. How to prevent entering the blacklist of lightning flash?
1. The main reasons for being blacklisted include but are not limited to:
Before the launch, there is no clear manufacturer's guide price;
The price was not changed in time when it went online or the price after the change was higher than the Deal price;
Displaying falsely high discounts while online;
Late-stage price manipulation online (such as deliberately raising the price for a period of time and then lowering it);
Use of non-compliant main image after launch;
Out of stock (or off the shelves) after going online, but the front-end price is not well controlled.
2. Please refer to the following settings:
Standard settings for:
And usually LD/DOTD:
Your Price: normal selling price;
Sale Price: leave blank;
List Price (MSRP): normal selling price/blank (preferably blank). (i.e. do not set Sale Price)
To edit BD peak settings:
When in BD:
Your Price: normal selling price;
Sale Price: BDDeal price (set the corresponding BD operation period, usually two or three weeks);
List Price(MSRP): normal selling price/blank (preferably blank);
Among them, the normal selling price of the so-called List Price must be consistent with the main daily transaction price in the past 30 days , and should also be consistent with Your Price, rather than a high price that is rarely or never traded.
2. Question and Answer
Q: Can the product price be changed after Amazon registers through Lightning Deal?
A: Before the flash sale, the price of the listing cannot be increased, and Amazon can detect it.
Q: How to occupy a better position and rank in the flash sale event?
Answer: Amazon will promote the most attractive (lowest discount, best sales) secondary product on or near the homepage of the transaction promotion. Amazon’s Lightning Deals compete with each other, and the locations are constantly changing.
If sellers want their flash sale products to be displayed in a prominent position, they need to consider the following points when creating a flash sale event: Buyers like flash sale products with strong supply capabilities, so flash sale products need to include as many variations as possible (such as size, Color, style, etc.); Buyers like low-priced items, and if the seller offers the lowest possible price, it can also improve the display status.
Q: How to check the submission status of Lightning Deal?
a: Find the status of spike in all the tabs on the right side of the spike control panel. Below are the various spike states.
Draft: The spike was saved but not submitted for review, or the submission failed.
Under Review: Spike has been submitted for review and is awaiting approval from Amazon.
EDIT: The Lightning Deal needs to be acted upon accordingly in order to be approved.
Waiting: If the flash sale is qualified, wait for the flash sale schedule, and the schedule will be provided before the flash sale start date (usually within 7 days).
Coming Soon: The peak meets the requirements, and the system has assigned a scheduled date and time. Note that scheduled dates and times are automatically generated and cannot be changed. That is to say, the seckill time is arranged by the system and cannot be modified by the seller. If you are dissatisfied with the time arranged by the system, the seller can cancel the flash sale application and submit it again, and you can change the flash sale time.
In progress: Spike is currently in progress.
End: The seckill has ended.
Display: Spike does not currently meet the eligibility criteria. Sellers need to take corresponding measures to launch Lightning Deals to avoid cancellation of Lightning Deals. In this case, sellers need to solve some existing problems in order to make the product meet the flash sale conditions, for example, ensure that the available inventory meets the minimum quantity requirement of the promotional activity, and the promotional price is not higher than the maximum promotional price. But not all eligibility criteria are something sellers can address.
Canceled: The Lightning Deal has been canceled and the Lightning Deal will not be launched. This may be because the seller manually canceled the promotion before it was launched, or the promotion did not meet the eligibility criteria.
Q: How to cancel the Lightning Deal?
a: Before the seckill starts, you can cancel it at any time. However, if a seller cancels a deal within 25 hours of the start time, he will receive the following warning: "If you cancel a deal within 25 hours of the start time multiple times within a year, the system may revoke your permission to create new deals .”
Q: After receiving a product recommendation, why can't I create a valid deal?
A: This can be caused by a variety of reasons, including but not limited to: If the item is a variant ASLN (such as an ASIN with multiple sub-items), the item may have too many non-compliant sub-items and can only be ASIN creation spikes for eligible sub-items Available inventory may not be sufficient to deliver the minimum promotional quantity; eligibility criteria change from initial referral to seller attempting to create a Lightning Deal.
Q: What should I do when I get the message "You must add at least all product variants (such as size, color, etc.)"? ) in the suggested spike"?
A: The Amazon system will only display this information for variant ASINs. The percentage of sub-ASINs may vary by store and category and is subject to change at any time. While Amazon does not offer any guarantees, increasing the number of child ASINs in Lightning Deals may increase the likelihood of meeting this particular eligibility requirement.
Q: I just did a flash sale for sellers in the background. Can I modify the title?
Answer: The title can be modified, but the price cannot be increased.
Q: After setting Your Price and Sale Price, will the flash sale price be affected after the flash sale event starts?
Answer: No, the Lightning Deal is calculated based on the lowest transaction price and has nothing to do with the original price.
Q: Is lighting Deals made in one of the European stations valid in the whole European station?
A: No, the five sites are independent. Do LD on any site that has recommendations.
The above are the tips and answers to questions about Amazon bd flash sales. I believe that through the above answers, many questions related to Amazon bd flash sales can be solved, and sales can be made faster and more securely during the event.