For cross-border e-commerce sellers, product selection is a relatively basic and important role. Only when the product is selected, the subsequent operation and marketing will be smoother. If sellers don’t want to compete too fiercely, they can choose some unpopular but profitable products to make. The following are the relatively unpopular but profitable products that Xingtaohui has learned.

1. Jade roller

This product was recommended by social influencers last year, and this product is very popular. These rollers are inlaid with jade and quartz and are mainly used in facial treatments to improve blood circulation and tone the skin to a certain extent. The advantage of this product is mainly that it is less competitive, and it is still a blue ocean category.

2. Car cover

The outdoor environment in many parts of the world is very harsh. Car covers must be an indispensable product for consumers who own cars. Car covers can protect the vehicle from bad weather and prolong the service life of the car. The popularity of this product has always been relatively high. The advantage is that the price of the product is relatively suitable and its competitiveness is relatively low.

3. Massage gun

Affected by the general environment, the pressure of most consumers has begun to rise, so massage guns will become popular products. Massage guns are also good for relieving stress and relaxing the body. There are many consumer groups suitable for this product. The advantage of this product is that the price is higher, so the profit is also higher.

4. K-Pop products

Recently , K-Pop music has set off another craze around the world. Now K-Pop products have become high-margin products, which are very in line with the tastes of young consumers. Moreover, this product can also be designed independently, and the operability is very high. Sellers can learn how to design this product through the platform.

All in all, there are many unpopular and hot-selling products on Amazon, but sellers need to dig and analyze carefully!