Senior Amazon sellers know that only by launching popular products on Amazon can more profits be made. After many products become popular, they will encounter the problem of being followed up. Your product is selling very well, if the product is followed by a large number of sellers, it must be stopped in time.
Hiring refers to sharing the listings of other existing sellers to sell. This method will cause hijacking to compete with the hijacked sellers. For the hijacked sellers, it will cause a certain loss of traffic. Xingtaohui Here are a few ways to effectively deal with being hoaxed.
1. Send a warning letter
When your listing is being hijacked, you can first send a warning letter to the seller of the other party. Generally, after the warning letter is sent, the other party will not continue to follow up.
2. Sue the other party for infringement
If your product has applied for an intellectual property patent, you can complain to the Amazon official directly through the Report Infringement page , and ask the official to remove the hijacker.
3. Join the Amazon Exclusive Program
The Amazon Exclusive Program, as the name implies, is to sign an official agreement with Amazon to sell its products only on the Amazon platform. After joining the Amazon Exclusive Program, you can directly clear the hijacking on the listing, but it is generally difficult for individual sellers to join this program and clear the hijacking. There is also a 5% commission.
Ways to prevent listings from being hijacked
1. Supply chain
This method is to prevent the product from being hijacked at the root. After being hijacked, you can immediately adjust things other than the listing, such as product packaging, etc., and the seller cannot obtain this information.
2. Listing optimization
Update product-related information such as product titles, descriptions, pictures, etc. from time to time, so that sellers cannot always be consistent with your product listings .