Amazon’s current platform operations are facing more and more dilemmas. Since the beginning of this year, the platform’s revenue and profit growth have been limited again, and the platform also urgently needs to explore new market areas for breakthroughs. In the context of the continuous spread of the epidemic, emerging markets such as global Internet medical care have a certain room for development, releasing relatively strong potential and opportunities. For developed countries such as North America and Europe, the online development of the medical industry needs to be faster. to be more obvious.

Amazon recently acquired a medical company with a market value of less than 3 billion US dollars. It is understood that the company is still in the development stage and has not fully achieved stable profitability of the company. The company under this scale was acquired by the Amazon platform at a high price. Among them, Amazon is eager to achieve rapid revenue growth from new areas, and medical care is an indispensable area for consumers during the epidemic.

The development of Amazon in this field, in fact, has been practiced by Alibaba Health and JD Health in China. The transformation and upgrading of the traditional medical industry is the general trend at the current stage, and if we can make use of this field to achieve transformation, we will surely gain a lot. dividend.

There are certain difficulties in traditional offline medical care in the United States, and certain contradictions have also erupted in the current epidemic. Internet companies such as Amazon have provided opportunities and development for the industry. In order to achieve development from the medical industry, the Internet must gain the trust of users and quickly satisfy The needs of consumers, to solve the pain points of the traditional medical industry.

In fact, as early as 2015 , the online remote consultation service has emerged in the United States, and the dilemma of continuously optimizing and improving the online consultation platform is based on the real needs of medical seekers. Amazon’s move also hopes to successfully realize the digital transformation of medical care and achieve a major breakthrough in revenue.