What is Prime Day?

Amazon Prime Day is a paid membership system launched by Amazon, and Amazon will hold a member-exclusive Prime Day, and sellers can also take this opportunity to increase the sales and traffic of their stores. For sellers, prepare and do a good job in advance during the promotion period. The pre- and post-operation operations are very important. If the preparations are sufficient in the early stage, and the operation is scientific and organized, it will definitely be fruitful during the promotion period. Simply put, Prime Day is like Double 11 and Double 12 in mainland China.

Prime Day

When is Prime Day?

It is understood that Amazon has announced that this year's Prime Day will be held globally from July 12 to 13.

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New sites in Sweden, Poland and Egypt were added to this membership day, and the number of sites covered reached 24, a record high.

This year, sites in Sweden, Poland and Egypt participated in Amazon Prime Day for the first time, and other sites participating in Prime Day included Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, Netherlands, Portugal , Singapore, Spain, UK, US, India, Saudi Arabia and UAE.

Why attend Amazon Prime Day?

Membership Day can be said to be a traffic peak before the peak season, and it is also the explosion of summer products throughout the year. So what can sellers get with Prime Day ?

1. Brand exposure, increase sales

In the short term, prime days can increase your sales. For sellers who participate in the Prime Day event, your products will appear on various internal and external Amazon pages, even some emails, as well as TV, Internet and radio advertisements.

2. Improve sales ranking and get review

In the long run, after participating in Prime Day , your product will stand out in the category, your sales ranking will improve, and your exposure will increase.