Wuhan Meteor Convergence: Amazon Membership Day is coming, seller LD schedule will be announced one after another

The 2022 Amazon Membership Day will be held from July 12th to July 13th, on Tuesdays and Wednesdays. Old sellers need to pay attention to not holding Membership Days on Mondays and Tuesdays this year. Prime day is approaching recently, some sellers' Prime day deals (daily spikes) have been announced, and some sellers are still waiting. Meteor Gathering reminds sellers not to miss the membership day event.

Generally speaking, the membership day has the largest traffic and order volume on that day. This year is July 12, which is expected to be more than 6.2 times the average daily traffic during the peak season. Most of the transactions will be carried out within the two days of the membership day. Therefore, during the peak season, the most golden time period is still 12 and 13. If the LD is not scheduled on the same day, the effect is not necessarily good for free activities such as exclusive discounts. Especially if the seller is placed in the early hours of the US time, Meteor Convergence suggests that it is better not to open this kind of LD, and the seller can consider canceling the LD and sign up for an exclusive event.

The Amazon member day exclusive event has existed for a long time as a free event, and the effect of sellers simply reporting an event is not so obvious. Meteor Convergence recommends sellers to cooperate with some peak season gameplay, such as off-site advertising and marketing, social media video drainage, etc. way to bring more traffic and exposure to your products.

After the Amazon Membership Day LD schedule is the final preparation stage for sellers, sellers need to grasp the peak traffic of the Membership Day, increase the exposure rate of their products, and then promote conversion. It should be noted that in addition to advertising and marketing, sellers on member days also need to optimize listings to increase conversion rates. High-quality listings can make customers want to buy products.