This was especially true in the fourth quarter, when customers flocked to Amazon to find the perfect gift to buy holiday gifts for their friends and family.

How do you decide what to sell? How do you know what consumers are buying at this time of year? How much inventory should you buy?

We'll answer all of these questions and more in this article, so keep reading.

What to sell on Amazon FBA in Q4

As summer comes to an end and we enter fall and winter, what types of products will consumers spend their money on?

There are so many holidays and activities this time of year! You have Halloween, Thanksgiving, Black Friday, Cyber ​​Monday, Hanukkah, and Christmas.

There are plenty of opportunities to sell hot products this time of year, so let's get started!

1. Halloween Decorations

Who doesn't love Halloween? ! Well, I'm sure some people don't, but there's no denying that Halloween is a huge business. Between decorations and apparel, consumers will spend billions celebrating the spooky holiday.

Now is the time to start thinking about offering Halloween offerings so you can cash in.

There are many opportunities to sell Halloween-related products to consumers looking to decorate their home, throw a fun Halloween party, or trick or treat.

You can resell Halloween-themed products through retail arbitrage , online arbitrage , wholesale , and even launch unique private label Halloween products. While it may be a bit late to source private label goods, there will be plenty of arbitrage and wholesale opportunities to make money.

Let's look at the numbers:

As you can see, Halloween-themed keywords are on the rise! Some keywords have more than 100,000 monthly searches. This information tells us that now is the time to stock up and take advantage of this trend.

Check out the keyword chart for Halloween decorations:

Customers are starting their Halloween shopping as early as July! Check out the hundreds of products in the search results to gather some ideas on the types of Halloween products you can sell.

If you want to go the retail arbitrage route, head to your local grocery store and use the Amazon Seller app to scan products to see which ones you can flip for profit.

2. Halloween Candy

If you're approved to sell groceries on Amazon, selling Halloween candy during this brief window of opportunity is an underrated way to make money. If you're reading this in early September, now's the time to start stocking up before the big craze!

For retail and online arbitrage sellers out there, selling Halloween candy can bring some serious profits, especially as we approach Halloween.

Let's look at the numbers:

As of this writing (late August 2022), keyword volume is still fairly low, but you can see that the 30-day and 90-day trends are moving in a positive direction. This tells us that customers are now searching for candy.

Using Keyword Scout's historical graph, we can see the search volume for "Halloween candy" from the previous year.

Start heading to your local grocery store or your favorite online retailer to find candy that you can sell profitably on Amazon!

Use the Jungle Scout Extension tool to view the historical pricing history of candies you are interested in resale. This will give you an idea of ​​the type of profit you can make with each product.

Note: Amazon FBA FBA only accepts meltable products from October 16th to April 14th, so you may need to fulfill most Halloween candy orders through FBM until October 16th.

3. Thanksgiving decorations

Another important American holiday where consumers spend a lot of money is Thanksgiving. Families across the country will gather with friends and family for plenty of food and drink.

This offers Amazon sellers the opportunity to capitalize on Thanksgiving traditions by offering decorations, party supplies, plates, and more.

You can sell many Thanksgiving-themed products on Amazon. Tablecloths, outdoor decorations, upholstery, disposable plates and silverware, lamps, scented candles, and even canned groceries like cranberry sauce, gravy, corn, and more.

Let's look at the numbers:

These keywords are currently on an upward trend and will continue to be popular as we approach November. Start thinking about what products you can offer to support these keyword searches.

Use the Jungle Scout product database to find out which products you can sell this holiday season. Using the tool, you can use a filter called "includes keywords" and enter "Thanksgiving" so that the product database only shows items related to Thanksgiving.

Opportunity to launch seasonal private label products or resell other brands through retail arbitrage or wholesale.

4. Gift Box

Between all the gift-giving activities that will be happening in the fourth quarter, gift boxes could be a good opportunity for some sellers to make more sales. Gift boxes are a great way for people to decorate their gifts and make the recipient prettier!

Instead of selling actual gifts, sell products that consumers use to wrap their own gifts.

You can provide customers with many types of boxes. Plain clothes boxes, colorful gift boxes or boxes with bows.

Let's look at the numbers:

While many of these keywords aren't trending up yet, as the holidays approach, more and more consumers will start searching for gift boxes.

Let's take a look at the historical graph to see when search volume peaked.

If this is a product you're interested in offering for the holidays, start looking for a reputable supplier today so you can have it at the right time.

5. Christmas decorations

Those who celebrate Christmas love to decorate their homes, trees, and even themselves! There are plenty of opportunities to sell all kinds of Christmas-related decorations.

Forget about selling Christmas presents – just the decorations that people use to celebrate. Think about the possibilities: lights, decorations, artificial trees, snowflakes, signs, inflatables, and more.

Let's look at the numbers:

Consumers are already looking for Christmas decorations and other holiday-related items. Now is the time to start thinking about which products you want to stock up on and sell.

Let's take a look at the historical chart again:

A whopping 3.3 million people searched for "Christmas decorations" last year! The demand is there, you just need to find the product to sell!

As with the other decorating suggestions we've come up with, there are plenty of arbitrage opportunities for Christmas decorations. Check out your local grocery or hardware store to see if they've started displaying lights, trees, or inflatables.

Use the scan app to view current Amazon sale prices to see if you can make a profit based on the retailer's sale price.

If you don't mind selling oversized items on Amazon, inflatables often sell very well on Amazon and other online marketplaces like eBay or Facebook Marketplace.

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