We often encounter many veterans complaining that the conversion rate of advertisements is not ideal. In addition to doing basic advertising skills, the review scores, prices, and videos seen on listings are important superficial indicators to attract buyers to buy.
Now I come into contact with many sellers who are very cautious to swipe orders every day, one order a day or two days, and only 3-5 orders at most. Buyer resources are also very scarce. Amazon Influencer Buyer Show related videos are definitely a powerful tool to increase conversion rates in 2022.
In the age of social media, where videos help 90% of customers make purchasing decisions, videos capture people’s attention and effectively explain how a product is used and what it’s worth in seconds.
Where is the associated video located?
The associated video is under the listing, and there is a section called Videos. As long as you have a buyer account (you do not need to purchase the product), you can upload videos through the Upload your video button.
Videos for this product means by
Upload your video
The video uploaded by the button is the video of your product.
Videos for related products means the videos of competing products recommended by the platform. The five videos on the first page of the following pictures are all related to the videos of competing products. This is the result of the seller not uploading the videos, and the traffic will be lost a lot, which is very bad!
Buyer show video is very important, it is hard to attract customers to your store. Customers watch the video to fully understand the product and think it's cool. If the price of your product is right, they will place an order directly. However, if the associated video location is a video of a competing product, the buyer can directly click the link below the video to buy after watching the video of the competing product.
Why use buyer show videos in your listings?
1. A model or influencer explainer video highlights the features and benefits of the product and demonstrates its use. The comparison video can fully show the differences and advantages of the product relative to the competition.
2. Video enables consumers to receive a lot of information quickly and resonate with them emotionally. If you have ample video exposure, it is recommended to do at least 5, buyers are more likely to stay on your listing and watch if the video provides effective information and promotes their purchase behavior.
3. Video can visually show consumers what they want. Videos explaining product value, purpose, brand message and unique features are a great way to boost conversions.
4. Video provides an opportunity to connect relatively well with potential buyers.
Amazon Influencer Video Buyer Show
Amazon celebrity video is an important feature of our company video, what kind of video is Amazon celebrity video?
Amazon Influencers have been officially certified by Amazon, and Amazon Influencers have participated in the Amazon Influencer Program. There is an Earns Commissions logo next to the influencer name (as shown in the picture), and ordinary models do not have this mark. Influencers and Amazon are a partnership, and Amazon relies on certified influencers for extensive video creation to enhance the shopping experience for customers. Amazon Influencer accounts can create videos for any product and any category of products.
Advantages of Amazon Influencer Video
1. The video weights given by Amazon to Amazon celebrities are higher, the listing is more likely to be recommended by Amazon to get more natural traffic, the video will be recommended by the platform, and the probability of appearing in the video position of the competing product will be greater.
2. In addition to appearing in related videos, Amazon celebrity videos will also be uploaded to the celebrity storefront.
3. Influencers will divert the flow of fans from other platforms to the Amazon Influencer storefront. This video is also displayed on the Amazon Influencer video that we find influencers to upload.
4. The videos of celebrities are more authoritative, and the Earns Commissions logo will be displayed below the videos uploaded by celebrities to show that they are celebrities, which can improve the conversion rate of orders.
Amazon celebrity videos and buyer show videos are currently only available in the United States. The celebrities and models we shoot the buyer show videos are all natives of the United States. We will match the scenes shot by the models to your products according to your products. used living place.
Promotion of products on the shelves, creation of popular orders, and all stages of brand marketing, please upload buyer show videos as soon as possible to fill 10 pits, keep your traffic, and improve conversions is the kingly way
The main image video is the face of a listing, and more and more Amazon sellers are now shooting and uploading the main image video. If you have any questions, you can chat with the public account: cross-border video cici