Although the epidemic situation in Europe and the United States remains high, and many brand retailers have been unable to support this background, the shopping enthusiasm of Amazon buyers has not been greatly affected. When many people need to isolate at home and go out as little as possible, online shopping has become their main consumption method. As a result, more and more e-commerce sellers are focusing on the global cross-border e-commerce field, and more and more sellers hope to realize the globalization of e-commerce through Amazon's global stores.

So, for sellers who have just entered the Amazon field, what are the best-selling products of Amazon's cross-border e-commerce? How to check the market competition of Amazon's intended products?

First of all, it is recommended that novice sellers can combine their own operational capabilities and financial situation, and then outline the selection of products that suit their own situation. At the same time, during the selection process, we must pay attention to the quality of products, because Amazon is a cross-border e-commerce that attaches great importance to product quality. The platform, on the one hand, can improve the competitiveness of the operation, and on the other hand, it can reduce the cumbersome after-sales problems. It is suggested that novice sellers can learn about the current product selection trend through the Saiying distribution platform as a powerful reference. The platform can also solve many problems for sellers during the novice period;

According to the latest consumer trend report by Amazon's authoritative research agency, more than 50% of North American buyers said that they could not enjoy life better because of the epidemic. They hoped to be better for themselves this year, and more than 65% of people hope to travel this year to make up for their regrets that they cannot travel during the epidemic. Therefore, we can understand the current consumption trends of consumers from several aspects (travel-related products, sporting goods, home decoration products, social activity products, etc.), and how to finalize the hot-selling product categories? Mainly classified into the following categories:

1. Tourism related products. In the post-epidemic era, people's "retaliatory consumption" will come as scheduled, and they will prepare a part of the expenditure to meet the equipment for travel, such as luggage, camping equipment, mountaineering equipment, mobile power supplies, etc.;

2. Home decoration products. Under the influence of the epidemic, the time of working and staying at home has become longer, and people have more energy and desire to organize and decorate their home environment. Therefore, the popularity of such products cannot be underestimated, such as furniture, decorative items, home Appliances and home office furniture, etc.;

3. Sporting goods. Affected by the epidemic, people have paid more attention to physical health, so some sports products have also been driven by sales. For example, people in the United States, Britain and other countries and regions pay more attention to sports, so such as cycling, jogging, ball games Other sports and outdoor categories are better sold, such as skipping rope, yoga-related products, fitness equipment, etc.;

4. Clothing. With the gradual liberalization of foreign epidemic prevention, people's participation in public gatherings and going out has increased, and consumers' spending on clothing will naturally increase. In particular, clothing related to formal events, parties and fitness, as well as clothing accessories such as women's clothing, shapewear and other products, are relatively objectively sold on sites such as the United Kingdom and Germany.

It depends on the market competition of the intended product, mainly by looking at the keyword search situation of the selected product, we can find several keywords related to the selected product, and then search on the Amazon platform, if the search results appear tens of thousands , then we do not recommend joining the ranks of the competition, if the search volume is between 20,000 and 40,000, we recommend trying.

In addition, in the work of product selection, I believe that it is a difficult first step for many novice sellers to start. Saiying College recommends that you can also use the more mature supply platforms in the industry to find products with market advantages: such as Saiying The distribution platform, as a relatively excellent one-piece drop shipping platform for overseas warehouses, currently has 30,000+ high-quality goods sources, and will regularly select hot-selling and predicted hot-selling products in combination with the current cross-border environment to the sellers, and will also Launching products with explosive potential can fully meet everyone's needs for high-quality product selection, and provide convenience for cross-border sellers' selection work.

It is recommended that novice sellers can combine their own operational capabilities and capital situation, and then outline the selection of products suitable for their own situation, and at the same time, they must pay attention to the quality of products during the selection process, because Amazon is a cross-border e-commerce platform that attaches great importance to product quality. , on the one hand, it can improve the competitiveness of the operation, and on the other hand, it can reduce the cumbersome after-sales problems. It is suggested that novice sellers can learn about the current product selection trend through the Saiying distribution platform as a powerful reference. The platform can also solve many problems for sellers during their novice.