The end of prime day, although the sales may be temporarily in a low period, but don't forget, the end of the annual prime day, it is also announced that Amazon has ended the "bear market" for half a year, starting today, Amazon's second-half shopping climax is just around the corner.

Prime Day in 2022 has come to an end. In a market atmosphere as hot as the weather in Jiangnan, I believe that many sellers have achieved their set goals. However, as in previous years, most sellers did not get much benefit. , because let's not forget the essence of the so-called "shopping festival", which is to benefit consumers. As long as you are willing to cut meat, your prime day will definitely explode.

But then again, any operation that is not aimed at making money is a hooligan. The strategy of making a profit and shouting at a loss is not suitable for the majority of small sellers. That kind of high-tech strategy is only suitable for those who only want to seek listing, Shenzhen super sellers who take money to flash people.

In fact, life is sometimes like this, "after prosperity is loneliness", how happy you were before, how lonely you are now. Many sellers have responded to me that the sales in the past two days after Prime Day are horrible, and many people even swallowed "duck eggs".

In fact, this is all normal, because in the two days of Prime Day, too much purchasing power has been overdrawn. Under the impact of many impulse purchases, it is bound to take time to restore the purchasing power of buyers. At this point, and The domestic double 11 is very similar. Think about it, in the week after the double 11, apart from those customers who really just need it, there are only a handful of people who go to Taobao and Tmall.

But everything has both pros and cons. The end of prime day, although sales may be temporarily in a low period, but don’t forget, the end of the annual prime day also announces that Amazon has ended for half a year The "bear market" of Amazon, from today, the shopping climax of the second half of Amazon is coming.

So, what festivals should we look forward to in the second half of the year? Let the editor take you to summarize what shopping seasons on Amazon's US station in the second half of 2022 are worth looking forward to, and what potential explosions are worth developing?

School season in August

Every year in mid-August, major schools in the United States start school. Since the beginning of August, students in the United States have begun to buy their own learning and daily necessities. According to amazon's official statistics, American students will spend as much as $7.4 billion on Amazon in 2021. This year, with the improvement of the domestic economic situation in the United States, American students are expected to spend more on Amazon to buy school supplies by themselves.

Key selection recommendations for the school season: desk lamps, student sockets, fashion headphones, cool speakers, notebook accessories, swimwear, diving goggles.

September 5th, Labor Day in the United States

The "May 1st" International Labor Day originated in the United States, but the American Labor Day is not on "May 1st". The first Monday in September every year is a national holiday in the United States, and the United States will take a day off to show respect for labor.

Labor Day is of course labor-based. Because of the high labor costs in the United States, Americans themselves like to do DIY by themselves. Generally, it is not too difficult to pay someone to do it. Then before and after Labor Day, Hand tools became a popular option.

October 15, Sweet America Day

American Sweet Day is a holiday in the category of Christianity, which aims to spread the concept of happiness to the poor and disadvantaged groups, care for them, and let them feel the sweetness of life. This festival is very popular in many American cities such as Detroit. People often send greeting cards, flowers and other gifts to the poor to show their concern.

October 31st, Halloween

Halloween is a traditional western festival on November 1st every year, and October 31st, the eve of Halloween, is the most lively moment of this festival. In Chinese, Halloween is often incorrectly translated as All Saints' Day.

To celebrate the advent of Halloween, children will dress up as all kinds of cute ghosts and knock on doors from house to house, asking for candy, or they will trick or treat. At the same time, it is said that this night, all kinds of ghosts will dress up as children and mix into the crowd to celebrate the coming of Halloween together.

November 24th, Thanksgiving + November 25th, Black Friday

November is both Thanksgiving and the month of the Black Friday sale, which means Amazon's annual online shopping peak is about to peak. People are not only starting to buy gifts for their parents, lovers, and children, but also preparing for the upcoming Christmas. Generally, sellers of Christmas-themed products will start to make efforts now.

December 25, Christmas

The enthusiasm for online shopping throughout the year reached its peak in December, and every seller will also usher in its own golden season in December. Many sellers are actually dormant in the first 10 months, just waiting for November and December every year. month to focus on outbreaks. It can be said that the profits of the two months of November and December each year may sometimes account for one-third of the annual profits, so at the peak of this peak season, everything is a hot-selling product, just stock up in advance to meet the peak season. come.

Let's welcome the upcoming season together~

With the start of the battle to prepare for the peak season, it means that sellers need more capital investment, which is a difficult time for some light-asset sellers. In addition to stocking, logistics costs and advertising costs require a certain amount of investment. To a certain extent, the strong guarantee for sellers to explode orders is funds. During this critical period, if you encounter financial difficulties. Please don't be in a hurry. You can learn about bean bag – cross-border e-commerce loan, bean bag has been added to the Amazon platform for some time, and now it has officially reached a cooperation with Shopee, effectively, quickly and conveniently helping cross-border sellers to expand their global business, which is a formal market in the market. One of the safe and convenient funding solutions.

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