As we all know, starting from July 2021, Amazon will implement the VAT withholding and payment policy for stores registered by non-EU companies in the EU. In response to the policy adjustment, many sellers responded quickly, and the demand for registered companies in Europe surged significantly, especially It is very urgent to quickly register a European company, quickly enter the European Amazon platform, and do a good job in the connection of store business.

In such a short time, we recommend choosing to register a French company as the first step to settle in Amazon Europe , and then apply for German, Spanish, Italian and other European local companies according to the business layout. The main reasons for this proposal are as follows: point:

First, compared with companies registered in other European countries, the advantages of registering a French company are very obvious, such as efficiency, convenience, and complete license numbers. First, the time to obtain the license number is short and fast. Registering a company in France usually takes 3 weeks to complete the company registration. , and obtain the French company business license and VAT number. These two accounts are the most important information for entering the Amazon platform, especially the VAT number, which can be obtained simultaneously in France;

Second, the second is the convenience of application procedures.

Third, French companies can also apply for a corporate bank account. The bank account information of a local company in Europe is also an important condition for applying for Amazon's European platform and obtaining successful approval;

Fourth, the uniqueness of the French company’s registered address. Amazon’s European platform will also review the issue of account association. Therefore, the uniqueness of the French company’s registered address is very important, even without renting an office.

【French company form】

There are business registration and declaration centers (CENTRE DE FORMALITES DES ENTREPRISES) all over France. The registration of companies can be processed at the business registration center where the company is located.

The two most common types of commercial companies are:

One is a joint stock limited company, also known as an anonymous company (SOCIETE ANONYME, SA for short);

The second is a limited liability company (SOCIETE A RESPONSABILITE LIMITEE, referred to as SARL ).

Which form to choose depends entirely on the company's turnover, business scope and investment scale. The decision needs to be comprehensively evaluated from the perspectives of market, management, development strategy and tax policy.

In general, if the annual turnover is more than 610,000 euros , the form of a joint stock company should be considered.

【Registration Requirements for French Limited Liability Company (SARL)】

Shareholders have limited liability for the company's debts based on their subscribed capital contributions.

The local address must be provided for company registration (when registering a company, a written authorization letter from the landlord agreeing to register the company at the address must be issued, and the company's office address must be written into the company's articles of association). At least one shareholder; a shareholder can be a natural person or a legal person (stateless requirement). At least one director. There is no minimum registered capital requirement. The statutory minimum registered capital requirement is EUR 1.