Today's holiday shopping season started early as a whole, and the huge increase in consumer shopping demand also gave sellers the determination to promote smoothly. According to the survey, the US holiday season will grow by 16.1% in 2021, making it the fastest growing year in more than 20 years. And this year it will grow by 3.3%, to $1.262 trillion.
This year's holiday consumption has been brought forward a lot, and the report shows that the demand for Christmas items in the United States has increased a lot. In the holidays at the end of the year, apart from Black Friday, sellers are most concerned about Christmas, after all, Christmas sales almost account for the entire shopping season. As an export destination for Christmas items, China's export volume is increasing every year.
Huajing Market Research found that in the current severe inflation situation, although American consumers have reduced their spending on daily necessities, their budgets for Christmas holiday consumption have increased. As in previous years, the Christmas tree is still the most searched item, and the demand for Christmas items is the strongest in the United States.
Consumers in western countries attach great importance to the sense of festive atmosphere, and every major festival and festival-related items will be sold out. In the past three months, the search trend of Christmas trees has been increasing day by day. In addition to Christmas trees, other Christmas-related items are also gradually being searched for. For example: Greeting Cards, Christmas Light Strings, Santa Hats, Gift Boxes, etc.
From the perspective of sellers, due to the advance of the shopping season this year, sellers have lowered the retail unit price of Christmas trees in order to obtain more sales. The average market price is around US$125. Cross-border sellers can start planning in this situation and adjust their Christmas strategies in time according to market trends. At the same time, Christmas trees have always occupied a dominant position in the Christmas market, and sellers can also make innovative Christmas tree products to attract consumers' attention.