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The "behind-the-scenes hero" who made outstanding contributions during the Prime Day promotion – Amazon Cloud Technology

09/14/2022
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The "behind-the-scenes hero" who made outstanding contributions during the Prime Day promotion – Amazon Cloud Technology

Wuhan Star Sets Sail: The "Heroes Behind the Scenes" Who Made Outstanding Contributions During the Prime Day Promotion – Amazon Cloud Technology

The international e-commerce giant Amazon has successfully operated for many years in mature markets such as Europe and the United States, and is also Amazon's proudest membership program. The annual Prime Day has come to an end for a while now. According to Amazon's official data, Prime members contributed significantly to this year's Prime Day event, purchasing more than 300 million items, making it the largest Prime Day event in Amazon's history. And Amazon's Prime membership has been the core of Amazon's continued growth.

However, similar to the big promotions of domestic e-commerce platforms, the traffic peak is the biggest technical challenge for shopping. So how can Amazon ensure that the server is not blocked and the system is not crashed when facing the huge traffic during the big promotion, and how to ensure the user experience? On the premise of this, can it handle massive order data well?

The answer is Amazon Cloud Technology.

As we all know, Amazon cloud technology originated in the retail industry. Since the establishment of Amazon's e-commerce website, Amazon has been rooted in the innovative development of the retail industry, especially in the process of serving many customers in the retail industry, and has accumulated a lot of practical experience, which has also effectively promoted Amazon cloud technology from the side. The rapid development of the retail industry, and the technological innovation of Amazon Cloud Technology, in turn, help Amazon's business to run smoothly and stably.

During this Prime Day, 5,326 MySQL- and Postgre SQL-compatible Amazon Aurora DB instances processed a total of 288 billion transactions, stored 1,849TB of data, and transferred 749TB of data. As a relational database management system built for the cloud, Amazon Aurora delivers the performance and availability of commercial-grade databases at one-tenth the cost.

Amazon DynamoDB is a fully managed serverless NoSQL key-value database that also powers many of Amazon's high-traffic sites and systems around the world, including Alexa, Alexa, and all Amazon fulfillment centers. Amazon DynamoDB is always highly available, with response latency as low as milliseconds, with trillions of API calls made during Prime Day and a peak of 105.2 million requests per second.

High-performance, high-reliability, high-concurrency, and low-latency cloud computing can reduce order processing costs, improve warehousing throughput, and enable e-commerce platforms to run more smoothly and stably during promotional activities. There is no doubt that Amazon cloud technology played an indelible role in this year's Amazon Prime Day. With more than 20 years of experience and technical practice in the retail industry, Amazon cloud technology is playing an increasingly important role in the transformation of the retail industry.

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