"It's really sad. I adjusted the advertising bid last week, and now the total sales have increased, but I can't remember which product it is?"

"Big guys, a new product was launched yesterday, how should the price be adjusted to ensure profit?"

"Help!! The KPI given by the boss this month is to increase sales by 20%. How many targets need to be completed every day to reach the target?"

Daily questions from a forum.

Operation is like a general steward for Amazon. It is responsible for product launch, sales plan formulation in the early stage, product link maintenance, data analysis in the mid-term, and operational strategy optimization in the later stage… Amazon operations have a lot of things to do every day, obviously very busy and very busy I worked hard, but in the end I found that the performance of the store did not improve much. why? Because most of the work done by operations is only superficial, if these work are split and viewed individually, it will take far more time and energy than imagined for each content to be put into place.

In order to help Amazon sellers relieve the pressure of repeated operation work, Saihu ERP has launched new functions of operation plan, operation note, and price and profit trial calculation, which improves the operation efficiency tenfold and allows you to easily grasp the traffic password.

01 Operational KPIs

Clear work plan target tracking is more efficient

Mention how to do a good job in product operation? I believe many sellers know that, first of all, there must be a clear operation plan, and then specific implementation. However, due to the heavy and complicated operation work, it is difficult to track the completion of the operation goals, the overall plan may not be in place, and it is often forgotten to do the planned things at a certain point in time, and miss the best way to adjust and optimize the product. opportunity.

"Operation Plan" allows you to see your work plan at a glance, and can track the task goals and work progress clearly. Support sellers to create operation plans for products according to the MSKU dimension, and implement them into the person in charge, products, work tasks, operation goals, etc., which can help sellers to visually check the progress of the operation plan and the achievement of goals, clarify each stage of product operation, and comprehensively control new products operating plan.

"Operation Agency" clearly shows each operation plan, so that sellers can know the operation task arrangement of the product in time, so as to better achieve the goal. Saihu ERP presents task content in calendar mode, supports filtering months to display data, and makes it clear who should do what at what time. It also supports quick viewing of operation plans according to plan status, handlers and time dimensions, reminding sellers to complete tasks on time, and one-click associating shipping plans with FBA shipments to easily complete the delivery of operational tasks, while accumulating operational experience to optimize operations do support.

02Operation Notes

Accumulate the experience of explosive models and grasp the overall dynamics of the operation

Amazon sellers must write a daily report before leaving get off work every day, detailing what operations they have done throughout the day, so as to know what needs to be improved or what is worth doing all the time. However, the operational work is highly repetitive and the workload is large! After analyzing data in various ways, sellers cannot easily record relevant operations, and it is difficult to trace the history by memory alone, so it is easy to miss key operations, difficult to locate problems, and unable to accumulate operational experience.

"Operation Notes" is like an operation diary, which helps sellers to record what operations they have done to products in a timely manner, including important information such as listing optimization, on-site and off-site promotion, FBA delivery, customer service processing, etc., for quick review and analysis later Operational experience, based on past data as the support to adjust the corresponding operation strategy.

Operation events of different themes can be added to the Listing, which is convenient for sellers to fully grasp the operation dynamics, accumulate the experience of popular models, and quickly analyze the operation results.

Support list mode and daily list mode to quickly view operation notes, list mode can intuitively see the daily operation of concerned asin, and calendar can intuitively see what key operations the operation has done every day, allowing sellers to clearly and efficiently review the operation experience.

Multi-entry records of operation notes, sellers can quickly record operation operations from online products, sales statistics, product performance, competitive product monitoring and other multiple pages analysis, to prevent the omission of some key information, and to facilitate the later operation work more systematically.

03Price and profit trial calculation

Accurate pricing ensures maximum profit

Whether it's a novice seller or a seasoned big seller, product pricing has always been a thorny issue. Not only manual statistics are required to make a pricing table, but the cost data to be considered in pricing is relatively large and scattered, resulting in cumbersome and inaccurate pricing operations.Product pricing will directly affect profits. There are two major problems with product pricing.

1. New product pricing, when listing new products, it is difficult to estimate the selling price and profit margin.

2. The price of old products is adjusted. When the old products want to increase the profit margin, they do not know how to increase the price reasonably, and it is difficult to balance the cost and sales.

"Price and Profit Trial" can quickly help sellers complete new product pricing, online product price adjustments, or adjustments when data is abnormal, saving time and energy for operations. It supports two-way inversion calculation of price and profit rate, and better optimizes commodity pricing strategy. It can also accurately calculate Amazon's costs in multiple dimensions, helping sellers to more accurately estimate product pricing. When it is found that the product data is abnormal, it can be judged whether the commodity price can be adjusted by checking the profit.

Support the graphical display of estimated income and expenditure, and accurately grasp the profit status of products. It is convenient for sellers to be more intuitive, and can quickly adjust the data corresponding to the products. When the basic data of the trial calculation is relatively fixed, you can also create a trial calculation template, and then you can select the trial calculation template to quickly fill in the trial calculation information.

With the help of Saihu ERP's new functions of "operation KPI", "operation log" and "price profit trial calculation", it can help you say goodbye to tedious and complicated operation work, improve operation efficiency tenfold, and spend more time and energy in formulating business growth Strategy!