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Puou Intellectual Property | Do you need a trademark to be Amazon?

06/10/2022
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  • trademark
Puou Intellectual Property | Do you need a trademark to be Amazon?

First of all, registered trademarks can more effectively combat malicious hijacking.

Some people have been hijacked and complained to Amazon to no avail, so they came to the conclusion that brand registration has no effect on rushing to sell.

If you follow this logic, all of Samsung's mobile phones are dangerous goods, because there was a sound explosion when someone used a Samsung mobile phone.

In the end, this is just a matter of probability. To be responsible, the success rate of catching up and selling is still quite high for stores that have registered the brand and filed for record.

Secondly, after the brand is filed, it can have the right to edit the A+ page.

It is difficult to quantify the contribution of A+ pages to the conversion rate. The official data given by Amazon is that A+ pages can increase the conversion rate by about 5%.

The conversion rate is directly related to product sales and search rankings. A 5% increase is very attractive for certain categories of products.

Finally, after registering the trademark and filing the brand, you can build your own brand flagship store.

This is not useful for novice sellers for the time being, but still the same sentence, people must be forward-looking in doing things, and they cannot give up this skill because they do not need it temporarily.

Therefore, for novice sellers, registering a trademark should be one of the things that should be done at the same time as registering a store.

The cycle of trademark registration is as long as 6-10 months. When your trademark registration is completed, you already have more than half a year of operating experience.

At this time, the arrival of the trademark can add a lot of skills to your operation

It is necessary to make a good trademark

If you don’t have a trademark, you can’t protect your rights after your products are sold. Personally, it is recommended to register a trademark, because products with a trademark will be guaranteed, and you can also crack down on those squatters, but the registration cycle is too long. If If you are patient, I personally think that you can try it, and the registered trademark ensures the safety of your own products.

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