The buzzword in 2022 slowly turned into an advertising slogan: Are you all right? The epidemic in Shanghai has been under lockdown for nearly 3 months, and the whole industry is going through a big test! News of Amazon's ban, layoffs, orders "flying southeast", and rising raw materials have been flooding the surrounding area. And a recent group of surveys showed that in the cross-border industry, the return value of online shopping in the UK will be as high as 19 billion pounds! Recently, there has been news that Amazon sellers have been banned. How is the future going?
1. The return value of online shopping in the UK will be as high as 19 billion pounds!
According to a set of estimates, online retailers in the UK could lose £19bn of business due to returns in 2022, which means online retailers will receive £19bn worth of returned goods. According to the survey, 68% of UK online shoppers consider the return policy to be very important; 76% of online shoppers check the return policy between purchases. In addition, 62% of UK online shoppers said they would not shop at the same retailer again after a bad return experience; 82% of online shoppers would choose to repurchase after a convenient and fast return experience.
UK online shopping returns
According to UK online shoppers, a good returns policy should include the following: free shipping (75%), fast refunds (63%), multiple return options (45%), paperless and logistics throughout Information is traceable (43%).
2. Amazon sellers are banned again
Recently, a seller said on a cross-border e-commerce forum that he had 16 accounts swept over in one night, all of which were cleared. Some have just been put on the shelves, some have just been placed for a few days, some are still on the way, and most of the others are vacant. In this regard, some sellers bluntly stated that there is still an opportunity to appeal in the second instance, but the seller's account was directly cancelled, and there may not even be an opportunity to appeal.
In addition to the banned accounts, many sellers' accounts received warnings for ranking manipulation during the Dragon Boat Festival in the past few days, and the accounts turned yellow on the same day, indicating that there is a risk. One seller said on the social platform, "The warning in December last year was not dealt with. Today, many sellers have received accounts that are at risk of deactivation." It is understood that most of these accounts have received warnings before, and the appeal has not been filed. I don't care anymore, but the account is always green and good. Originally, such warnings would disappear automatically in 180 days, but now it seems that Amazon is starting to settle accounts after the fall. This is likely to be a wave of Amazon sweeps ahead of Prime Day. As Amazon enters a stable period, sellers strive for survival, stability, and compliance has become the main theme.
3. The era of foreign trade 3.0 is coming
From the 1.0 era to the 2.0 era, cross-border e-commerce is about to enter the 3.0 era. Whether it is industry operating technology or industry rules, it is constantly being updated and improved. The era of foreign trade 1.0 represents the initial establishment of traditional foreign trade customer acquisition channels such as offline exhibitions and magazines. China's earliest batch of enterprises directly engaged in cross-retailing have been born, and the earliest batch of cross-border e-commerce talents have been gathered. With a large market and little competition, e-commerce companies at this stage are easy to survive, have high profit margins, and have low capital pressure, so they develop very rapidly. The most prominent feature of the foreign trade 2.0 era is the online platformization of orders. Because the weight of products is no longer restricted, it is also called the "big goods era" for cross-border e-commerce exports. During this period, the export has the characteristics of rapid information dissemination and simplification, and the development is more rapid, and a large number of e-commerce enterprises go abroad.
With the rapid rise of the metaverse, the exchange of information will become more generalized. In addition to the characteristics of rapid dissemination and simplification in the era of cross-border e-commerce 2.0, the three concepts of people and people, people and things, and people and fields are added. Come in. It makes the communication between buyers and merchants closer. Just imagine that previous exhibition meetings, product demonstrations, business communication, and company inspections will all be carried out at home or in the office, saving travel and time, and completing them more conveniently and quickly . Customers who want to find products only need to bring VR equipment to find suppliers, and suppliers do not need to travel thousands of miles to participate in the exhibition. The transaction will be more convenient, and this idea is slowly becoming a reality. Recently, from a video released by FOBGOODS, a global B2B business information display platform, we can see that future business negotiations will be easier and more efficient.
It is reported that after Tiktok has become the most profitable app in the world, Shopee ranks first in total downloads in the global shopping app! At the same time, FOBGOODS is also rapidly deploying the B-side overseas market, becoming one of the B2B business information display platforms with the strongest growth this year. Under the background of China's vigorous development of brands going overseas, China's emerging platforms Tiktok, Shopee and FOBGOODS have formed three "carriages" of China's rapid development from customer traffic-mall shopping-supply integration! At the time of rapid recovery of the global economy, we look forward to the rapid deployment of Chinese brands tomorrow!