Recently, Business Insider (a well-known American technology blog, digital media startup, and online news platform) published an article about "Amazon plans to launch Prime fall promotion", reporting that this fall promotion is a new, for Prime members. The promotion will be similar to Prime Day.

Not long ago, a cross-border seller mentioned the event for the first time on the Amazon seller forum. Two of the sellers said they saw an option to set up a flash sale for the "Prime Fall Sale", which read: "Sellers can submit a flash sale for the Prime Fall Sale week until July 22, 2022. , the FBA warehousing deadline for this event is September 12.”

Envision Horizons, the agency that helps brands sell on Amazon, also blogged about the fall sale on June 16, writing: "Amazon is now accepting submissions for the Prime fall sale, along with Black Friday/Cyber ​​Monday's. trade."

Envision Horizons said the Amazon Prime fall sale is called "Prime Day 2.0."

However, when asked about the event, an Amazon spokesperson stated: "We do not comment on rumors or speculation.".

From the official news released by Amazon, it only announced that this year's Prime Day shopping event will be held on July 12-13, and there will be 3 weeks of early discounts. Amazon has not officially released an announcement or statement about the event, so the fall promotion is false until the official announcement.

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