Hello, all sellers and friends, welcome to Yifeng Classroom.
Another half-year has passed in 2022. On the first day of June, our class has also prepared new knowledge and dry goods for everyone. Take notes! Let's start class!
Before talking about the popular products in the station,
First of all, I will give you a preliminary understanding of the Amazon Influencer Program.
What is the Amazon Influencer Program ?
The Amazon lnfluencer Program is referred to as the Amazon Influencer Program or the Amazon Influencer Program , which is collectively referred to as the Influencer Program in the industry. The program, which was launched in 2017, is part of the Amazon Affiliate program with many rich features.
As celebrities, they will get a high level of service and fan attention from Amazon, and they will have an independent ID link to their own Amazon storefront, where celebrities can share their favorite products to gain the attention of fans, Influencers also earn commissions when customers buy products on their pages.
What is the Amazon Influencer Program? What's the difference with Amazon Affiliate?
The Amazon Influencer Program is a program launched by Amazon in 2017 for social fan marketing. Marketers can make money through affiliate marketing without a website or blog.
After joining the program, you will get your own dedicated page, where you can promote all the Amazon products you are interested in, and then share the link to your own social platform.
As a promoter of this program, you can quickly add all your favorite products and create lists of bestsellers.
No need to go to Amazon affiliate sites and spend hours searching for links to individual products. Then share it with fans on social platforms to make the shopping experience smoother, and influencers can quickly promote without having to create their own website.
Amazon Associates Program Amazon Seller Affiliate Program
Amazon Onsite Influencer Program Amazon Influencer Program
The Amazon Onsite Associates Program is an extension of the Amazon Associates (Affiliate) Program
Pushing crowd: users who browse through listings on the site
Push position: main image video/related video/competitive product related video/Influencer homepage
No additional CPC fee
Monetize your content with the Amazon Influencer Program
As an Amazon influencer, we give you the tools you need to choose the best Amazon products and services, easily recommend them to your followers, and earn commissions on eligible purchases. You can also inspire customers to buy Amazon's millions of products by curating your personalized page on Amazon, where you can post your live, shoppable photos and videos. As a selected member of the program, you may also be eligible to be featured on Amazon.com. These options make it easier than ever to engage with Amazon customers and monetize your content.
If you have a current Amazon customer account or an Amazon Associates account, you can apply through this login. If not, click Create New Account.
As mentioned above, there are options to connect to Instagram, Youtube, Douyin and Facebook.
If you apply through YouTube or Facebook, you'll know instantly if you've been approved. If you choose to use Instagram, Amazon may take up to 5 days to make a decision.It is recommended to apply with the account with the most followers
Once in this panel, you need to follow the Amazon Influencer Program on Instagram with the account you used to sign up for the program, otherwise, you will not be approved.
Amazon lnfluencer Shop Video Page
Professional certification marks Original fans outside the site Follow high-frequency exposure Shopping links with prices Localized words to guide consumption Transformation may form a long tail
Amazon detail page association page
5 videos that can squeeze out competing products on the homepage. Ordinary/unboxing videos: real, rough, and obscure angles. Influencer videos: cover attractiveness + professional analysis + purchase guidance Tips: Influencer videos showing their products on the details page
How to create a n account and your wonderful storefront?
1. Set up your account to receive income and program communications
1. Sign in to Associates Central using the email address you used to join the Amazon Influencer Program.
2. Hover over your email address in the upper right corner and click Account Settings.
3. Here you can view and update all of your account settings, such as contact information, payment methods, and tax information.
4. Complete the payment and tax information in your profile under 'View/Provide Tax Information'. This is mandatory and must be done to ensure you receive payment, so don't skip it!
5. Find your Amazon Influencer Store ID. You'll find your store ID in the upper right corner above your email address, after "Store:", this is the primary ID you'll use when driving traffic to Amazon from your website or social media channels.
6. Find your Field Store ID.
When you log in with an account starting with "onamz" on Associates Central, you may see your store ID in the upper right corner.
This store ID is created by Amazon on your behalf and is used for on-site commissions earned when you upload shoppable content and product recommendations to your Amazon select storefront to show to customers as they search and browse Amazon to purchase products and services.
If your content is selected, you will earn on-site rates when customers click on your content and make a qualifying purchase. You'll need to update the tax and payment information for the new store ID to receive payments.
You should continue to use the same store ID that you have been using to drive traffic to Amazon. The new Store ID will not affect the influencer commission rate for traffic you send to the storefront or other pages on Amazon.
First, make sure we have your current email in your Associates Central account.
Visit the User Management page in your Associates Central account to verify that the correct email address is displayed.
If not, follow these steps to update:
Click on the top tab labeled "Add User" and enter your new email address.
Click the Select Access Level drop-down menu and select the desired access level.
Complete the captcha verification and click the Submit button.
Before you leave, make sure you log out.
Click the link sent to your updated email address, follow the prompts to log in to Associates Central, and confirm that you see the correct updated email on the User Management page.
Now you're automatically subscribed to a list of web updates, but you have several other options.
Be sure to subscribe to the " Amazon Influencer Newsletter " and " Amazon Influencer Program Promotions " to receive our Influencer Newsletter and other important program updates.
Simply visit the Email Preferences Center in your Associates Central account to subscribe, unsubscribe and even resubscribe to any and all lists to help you earn more as an influencer.
2. Add or edit a profile and background photo on your storefront
Mobile:
Open the Amazon mobile shopping app.
Make sure you are logged into the Amazon account associated with your influencer account.
Tap the icon that looks like a person on the bottom navigation bar.
Scroll to the "Your Account" section.
Click the "Your Storefront" button to go to your storefront.
Click "Edit your storefront".
Click "Update Your Page".
Click on any camera icon to add/edit your photo.
Take a photo or select a photo from your photo library, then drag the rectangle to cover the area where you want to place the image.
You must use JPEG or PNG files with a maximum file size of 5MB.
Click "Continue".
Click "Save".
PC side:
Log in to Associates Central and click the Influencers tab.
Scroll down to Update Your Storefront.
Click on any camera icon to add/edit your photo.
Select the photo you want to use and drag the rectangle to cover the area of the image you want.
You must use JPEG or PNG files with a maximum file size of 5MB.
Your custom background photo should be at least 1275px by 284px.
Click "Save".
3. Earn more income through online celebrity storefronts
Your storefront is your own Amazon page with a custom URL where you can show your followers your favorite products. This powerful tool enables you to add captions, photos, and video content to help customers make purchasing decisions when purchasing products from your storefront.
1. Create a great shopping experience
You can add personalized reviews to your favorite products, highlighting your unique perspective.
A powerful bio section lets your followers get to know you through a backstory, a great profile picture, and deeper personal content.
2. Set up your storefront
If you're new to creating a storefront, just follow the steps below to get started.
Build your page to access your storefront from Amazon's Shopping app:
Open the Amazon mobile shopping app.
Log in with the email address you used to join the Amazon Influencer Program.
Tap the icon that looks like a person at the bottom.
Scroll to the "Your Account" section.
Click the "Your Storefront" button to go to your storefront.
Click "Edit My Storefront".
Click "Update Your Page".
Update your profile photo. Click the camera icon in the small box and choose a photo from your photo library or take a photo. It will be displayed in circular and square formats in various places on Amazon.
Update your cover photo. Click the camera icon in the lower right corner of the large frame and choose a photo from your photo library or take a photo. This image will appear at the top of your Influencer Storefront and will help you personalize the look and feel of your page. Recommended size: 1275px X 284px, less than 5MB.
Add page title. This should help customers identify you; it could be your name, social name, or brand.
– Do not include the name of any social media network in your storefront name. For example, "Jen's Facebook Finds" is not allowed and should be changed to "Jen's Viral Finds" or similar.
– Do not use Amazon or other Amazon trademarks in your storefront name. For example, "Jen's Amazon Finds" is not allowed and should be changed to "Jen's Favorite Finds" or similar.
Add page tagline. This should describe what the page is about, for example, "Buy all my favorite products!"
Click "Save".
3. Access your storefront from your desktop:
Sign in with the email address you used to join the program.
Enter your personalized URL (/yourhandle) into your browser.
Click Edit Your Storefront next to the page title. This will take you to the storefront in Associates Central.
Hover over the Influencers tab and click Manage My Storefront.
Update your profile photo. Your profile photo will be used to represent you as an influencer. It will be displayed in circular and square formats in various places on Amazon.
Update your cover photo. This image will appear at the top of your Influencer Storefront and will help you personalize the look and feel of your page. Recommended size: 1275px X 284px, less than 5MB.
Add page title. This should help customers identify you; it could be your name, social name, or brand.
Add page tagline. This should describe what the page is about, for example, "Buy all my favorite products!"
Click "Save".
4. Create content:
Now that you've set up the basics of your storefront, it's time to create content! Here are the types of content you can create and share on your influencer storefront.
– Creative Checklist: Creative Checklist is the perfect tool to get your followers to buy your go-to products on Amazon. By categorizing your recommendations (also known as creative lists), your followers get an organized, on-demand, and curated shopping experience. They can always access your curated list of suggestions and know they've been sorted by topic for quick browsing and purchasing.
– Shoppable Photos: Shoppable photos are exactly what they sound like: a picture of you, displayed on your storefront with a badged link to the Amazon product detail page. Shoppable Photos is a tool to tell your story and share your advice with your audience through lifestyle visuals and captions.
– Videos: Upload your product reviews, buying guides, unboxing videos, and more. Videos do not need to be unique to Amazon, you can reuse existing catalogs.
– Live Streaming: Live video gives you a way to bring your product selections to life and engage with shoppers. When you go live, your live stream will automatically appear on your influencer storefront and Amazon Live homepage. With the Amazon Influencer Program, you can earn a commission on all eligible product purchases you feature on your livestreams.
4. Visit your storefront and create content from Amazon’s shopping app
Please follow the instructions below to try it out:
Open the Amazon Shopping app on your mobile device.
Make sure you are logged into the Amazon account associated with your influencer account.
Click the person icon in the bottom navigation.
Scroll to the "Your Account" section.
Click the "Your Storefront" button to go to your storefront or
Click the "Create Content" button to post a shoppable post (video or photo) or creative list.
The above is the sharing of all the content of this issue of Yifeng E-commerce Class. Welcome to reprint and collect . I wish you all to get started as soon as possible to help your store operate and sell well!
statement:
*The picture of the article comes from the screenshot of Amazon's background
The content of the article may not be reproduced at will without the permission of Yifeng E-Commerce College;