According to the observation of Taobo Supply Chain, an overseas warehouse agency service provider, in recent months, wave after wave has hit Amazon sellers. This year's Amazon seller can be said to be a little flower swaying in the wind and rain, surviving in the cracks of Amazon.
Consecutive bans frighten sellers as they worry that the next ban will be them. But this store closure storm has also made sellers start to think, there is no way to hide, so how should sellers deal with it?
1. Store self-inspection: pay attention to copyrights, trademarks and patents
1. Sellers who do cross-border e-commerce should know that intellectual property is very important in China. Whether it is Amazon or cross-border platforms, such as AliExpress and Lazada, there are corresponding infringement penalties.
Amazon sellers need to protect their intellectual property, and if they don’t want their Amazon account suspended, they need to avoid illegal manufacturing, plagiarism, selling knockoffs and fakes. For example, check whether your product pages are at risk of copyright infringement, whether all products apply for trademark certificates in the sales area, whether the products hold patents, etc. On which platform it is stable to have a patent.
At the same time, after applying for overseas trademarks and patent layouts as soon as possible and obtaining intellectual property-related certificates, stores can recover through complaints, even if they are complained on cross-border platforms.
2. Issues such as fiscal and tax compliance, business compliance, etc. will be more and more harmful to the development trend of cross-border e-commerce sellers. The key aspects involved are asset foreign exchange problems, customs import and export problems, business process operation management , financial standardization and risk internal control, domestic and foreign legal risk response, etc. Sellers must regularly self-check the risks and prepare in advance to prevent the risks from coming and being unable to deal with them.
2. Don't put eggs in one basket
In the future development, cross-border e-commerce sellers should respect the platform rules and use the rules to seek development. In terms of specific responses, a multi-platform layout is adopted.
In addition to Amazon opening stores around the world, sellers should also increase their presence on third-party cross-border e-commerce platforms such as eBay, Wish, AliExpress, Shopee, etc., in order to reduce the significant losses caused by similar headline incidents caused by Amazon.
Taobo Supply Chain focuses on cross-border e-commerce services, providing Amazon FBA first journey, international express, international small package, international special line, overseas warehouse one-piece drop-off and other services, supporting general goods, live electricity, pure electricity, furniture jerseys, oversized pieces , adult dolls, electric scooters, etc. For details, please log in to the official website of Taobo Supply Chain and consult online customer service.