I believe that the vast majority of Amazon sellers have some problems. The most troublesome thing is the sudden closure of the store! Sometimes the official emails are ambiguous and confusing. what is the reason behind the scene? The following is a brief list of a few reasons for the ban. If it is helpful to you, please pay attention to the editor. If you have any questions after reading, please feel free to send me a private message.
1. The product is infringing
As we all know, foreign websites pay more attention to infringement, and Amazon is no exception. If the seller is accused of infringement or the platform judges that the infringement is very difficult. In light cases, the products will be removed from the shelves, and in heavy cases, the account will be directly closed and the store will be closed. If you are sued by the brand managed by the sale law firm, then congratulations to mentioning that the local court enforces the freezing order . In such a situation, unless reconciliation or responding to the lawsuit , it will easily lead to the loss of the store's wealth.
2. Account association
Account association, as the name suggests, means that the store is associated. There are also many related factors: ip address, identity information, AISN, developer id, mobile phone number, credit card, email, fingerprint, etc. If the seller receives an email related to the closed store, he should promptly check whether the store mentioned in the email knows him or not. The reason why there are related violations is because each Amazon platform merchant account has one and only one. Therefore, you must ensure the uniqueness of the registration information when registering the store.
3. Brush Review
There are two situations for brushing Review, one brushing and two brushing. A swipe is the first time that the evaluation is caught by the Amazon platform, and a warning will be generated for the first time under normal circumstances. The second brush is the second time I was caught for commenting. This situation not only closed the current store, but also led to the closure of the same product store.
In most cases, users complain that the products are not authentic, or the Amazon platform doubts whether the products are authentic. When this happens, it is enough to prove the authenticity of the product, and submit the information as required.
5. Business is inconsistent
This situation means that the business license at the time of registration of the store does not match the category of goods sold by the actual store. In this case, it is necessary to increase the business scope. Although there are fewer problems in this regard, it is necessary to operate with caution.
6. The sale of products is prohibited or restricted
Products that are explicitly prohibited from being sold by Amazon cannot be sold on the platform. Restricted products need to be approved by Amazon before they can be sold. It should be noted that many products need to be certified by an authoritative organization before they can be sold on Amazon.
In any case, once the seizure occurs, the cause must be identified as soon as possible, and then the right medicine will be prescribed. Make rectifications and then appeal to Amazon, carefully follow the official steps to appeal, so that the chances of a successful appeal will be greatly increased. But in the case of low confidence, it is best not to easily appeal multiple times. If it is rejected for the second time, it must be handled with caution to avoid refusing to die. Such a situation will make the unsealing worse.
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