Amazon code, also known as promo code, is a promotional activity that requires sellers to set up in the background. Amazon code can be randomly generated by the system or customized. After the buyer knows this discount code, they can directly enter the discount when they place an order.
If the product is set up with a promotion such as code code, the product does not have a conspicuous sign on the search page like a coupon, but requires buyers to click on the product details page to see the promotion information, and this promotion information is all On the detail page located below the product price, the second placement for promotional information.
So, what are the issues we need to pay attention to when setting up the Amazon code ?
Below are some of the most frequently asked questions.
1. Amazon code validity period
The effective time of Amazon code is at least three days. If the seller's strategy is to be off-site, then in the case of sufficient inventory, it is recommended that the effective time of Amazon code should be at least three days. The speed of promotion and posting may be relatively slow. Many times, the sellers encountered are posting, but the validity period of the Amazon code has expired. In order to avoid such problems, the validity period still needs to be set carefully, and do not use useless efforts.
2. Amazon code effective time
Under normal circumstances, after the Amazon code is successfully converted, it will take effect within 4 hours. If the seller has an off-site plan that day, then the seller must make the Amazon code at least at 3:00 pm Beijing time, so as to avoid the post already Then there is such a problem that the Amazon code does not take effect, so it is easy to miss some large traffic if the effective time is not set well. This detail still needs to be paid attention to.
3. Amazon code variant versatility
It is best to set the Amazon code to be common to variants, because the most common problem is that sellers have multiple variants, and then when they promote multiple variants, there is no setting for common variants, which leads to missing a lot of customers, but there is also a problem. The first situation is that the seller may only want to target one variant. At this time, you can actually try to set up an Amazon coupon with a small discount to realize the conversion of the variant you want to promote. After all, radishes and vegetables have their own preferences, and some buyers may not pursue cost-effectiveness. Only pursue favorite products, so different buyers will have different choices.
4. Do not overlap Amazon code and Amazon coupon
If the Amazon code and the Amazon coupon are superimposed, the consequences will be unimaginable. There are many cases where the superposition is caused by forgetting to close the Amazon coupon setting, and the seller faces huge losses, so the seller must be careful not to superimpose. For questions about how to set up Amazon coupons, you can check the previous articles shared by Sai Ying Academy. In addition to this situation, a small number of sellers will also set multiple Amazon codes and send them to different merchants for use. At this time, the Amazon code must be set to "priority" to avoid the discount caused by the superposition of Amazon code and Amazon coupon. Discounted economic losses.
The above are some of the most common problems that need to be paid attention to in the process of setting up Amazon codes. Before selling discounts, sellers must carefully consider all aspects of Amazon code settings, and strive to achieve the best effect of off-site activities.