"Does the engagement rate of a post matter?"

Deals posts in Facebook groups belong to self-media marketing. Posts with likes and comments are much better than naked posts, so the interaction rate of posts is very important.

Moreover, 99.99% of these posts are linked, and Facebook 's algorithm will downgrade posts with links, greatly limiting the effect of fission.

Of course, if your post is of high quality, Facebook will think that the post provides value to the user, and the algorithm will push it to you.

High quality = high interaction

Three Factors Affecting Facebook Group Post Engagement Rates: Title / Poster / Poster

1. "Title"

Friends who have done off-site promotion know that discount information generally includes:

Product Link: ( link)

Product name: ( title )

CODE: ( discount code )

ONLY : (yes / no)

Original Price: ( Price )

Deal Price: ( after discount )

Start Date : (effective time)

End Date : (Deadline time)

off : (discount strength)

ASIN : (Participate in off-site products)

" Title " Many people directly copy and paste the original title of the listing . In fact, we can try this boldly and change it

Change to one that is instructive ( e.g. how is the child of whose family, how is the child of my family )

Change to send two catties of wool (this method is more suitable for wool parties)

"Post"

Around the time point (not necessarily major holidays, usually Mondays / weekends)

Around news hotspots (slightly high technical content, operate with caution)

"Poster"

This is relatively simple, just look at the content that the poster usually outputs: see if the Deals post + life / work is mixed, or it is just the tool person who posts the Deals post (how high the interaction rate between the tool person and the consumer is, it can be imagined know)

In addition to watching the content, it also depends on whether the poster has the habit of live broadcast (you can interact with consumers in real time and maintain the IP of the poster )

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