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Last week, Amazon launched its European export plan. 1 SKU, you can directly sell to 16 European countries .
In addition to the existing 8 European countries (UK, Germany, France, Italy, Spain, Poland, Netherlands, Sweden) that are open to Chinese sellers, you can now use the "European Station Export Program" to export goods to other countries. Selling in 8 more European countries (Austria, Belgium, Switzerland, Denmark, Portugal, Ireland, Greece, Czech Republic) can help sellers tap more consumer demand and develop more business opportunities.
This program is currently open to 6 European sites in the United Kingdom, Germany, France, Italy, Spain, and the Netherlands. As long as you have an account in any of these 6 sites, and the account status is normal, you can activate the export program on the seller platform! Sellers do not pay Amazon any additional fees for this program, other than site sales commissions.
The following Amazon matches the recommended exporting countries for these six sites based on consumer purchasing habits, language preferences, and the geographic location of the exporting countries.
Many sellers are optimistic about the Swiss market. The population of Switzerland is 8.21 million, the Internet penetration rate is as high as 82%, and the per capita GDP is 85,300 US dollars per year. According to Datatrans's "Swiss Business Report 2021", e-commerce in Switzerland accounted for 14.2% of total retail sales, and the top 30 B2C e-commerce sites in Switzerland increased their turnover by 25.7% in one year. This trend continues to climb. They all tend to shop across borders, given the relatively small number of locally-made goods. Cross-border e-commerce is booming in the Swiss market, especially buying from neighboring German e-commerce sites, and Swiss online shoppers also like to buy from e-commerce sellers in China and the United States.
What VAT tax issues need to be paid attention to when opening an export plan
1. It is necessary to register the VAT number of the country of origin of the site (UK/Germany/France/Italy/Spain/Netherlands) to avoid tax non-compliance affecting sales in multiple markets.
Of course, if you want to sell to more exporting countries, want to store separate warehouses in each country, or want to use the European logistics integration service (Pan-EU), you also have to register for multi-country VAT.
2. Joining European export sellers does not require additional registration of the VAT number of the exporting country, so there is no need to worry about additional tax compliance costs.
3. To solve the VAT problem of the site country, it is recommended to use the Amazon VAT integration service , which can help sellers to perform one-stop European VAT registration + declaration + tax payment services, saving time, effort and worry!
Amazon's VAT integration service supports VAT registration and declaration in 7 countries including the United Kingdom, Germany, France, Italy, Spain, Poland, and the Czech Republic. Sellers can freely choose the country according to their needs! Choose up to 7 countries and at least 1 country for VAT registration and declaration.
In this way, the VAT compliance process can be achieved easily and efficiently, and the risk of choosing a bad tax intermediary can be reduced.
