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What is the difference between the REACH SVHC test and the REACH Appendix 17 test for accessories on Amazon Europe?
What is the difference between the REACH SVHC test and the REACH Appendix 17 test for accessories on Amazon Europe?
07/15/2022
How to prevent Amazon account association?In-depth analysis of Amazon account anti-association
How to prevent Amazon account association?In-depth analysis of Amazon account anti-association
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Be Amazon, tell you a few small details that you can't ignore

07/15/2022
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Be Amazon, tell you a few small details that you can't ignore

To be Amazon, Xingtaohui tells you a few small details that you can't ignore

Xingtaohui is a self-operated and cross-border e-commerce service provider company focusing on Amazon's cross-border seller incubation business. With years of self-operated experience, it helps sellers who are new to Amazon to grow. Xingtaohui also encountered some problems in the initial operation of Amazon. Now, through this article, I will tell you some details that should be paid attention to.

Product Infringement. The first thing for cross-border sellers to do when choosing products, but they must pay attention not to infringe the rights of other merchants when choosing products, mainly including brand infringement and appearance patent infringement. Before the product is put on the shelves, you must understand the product's situation. You can check it through the corresponding site's brand filing and patent filing website. If you are not sure, you can ask Xingtaohui for consultation. At the same time, the seller can also register the brand independently, but the brand registration takes a long time. The seller can consider whether to do the brand registration under the premise of considering their own situation.

Invoice. Invoices need to be updated every three months, and trading companies must update invoices. The Amazon platform regularly checks the seller's situation.

H. Some sellers rely too much on Amazon's advertising traffic when they are on Amazon, but do not calculate product costs, resulting in low profits. Once they reduce advertising, they will fall into a state of no traffic and no sales. Sellers are caught in the advertising cycle. Such a state will definitely damage the interests of sellers. Therefore, before opening advertising marketing, sellers must calculate their own product profits after deducting advertising expenses to avoid losses.

Product infringement, invoicing, and advertising are all common mistakes sellers make in the business process. As long as you avoid them, you can make your Amazon cross-border journey much smoother.

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