Rare, after Amazon announced that it will punish those buyer accounts that produce repeated returns, another favorable seller policy is here!
Beginning June 1, 2022, a reminder to automatically enroll in the FBA Remote Fulfillment Program (NARF) will appear on Seller Central, and sellers can click the "Auto-enroll in Remote Fulfillment" card on the Seller Central homepage to view details.
If you do not want to use this program to increase sales, sellers can choose to cancel the registration before July 1, 2022, otherwise they will automatically join the NARF program.
Image source Amazon official
What are the benefits of participating in the NARF program for sellers in the United States?
First of all, after joining this program, Amazon will synchronize product information through the "Automatically Create Product Information (BIL)" tool, and can also synchronize listings in the United States to Canada and Mexico, and buyers in Mexico and Canada can also purchase products from the United States. FBA merchandise.
Second, with this program, sellers can use FBA inventory stored in Amazon fulfillment centers in the United States to fulfill sales orders in Canada and Mexico, eliminating the need to manage inventory at three sites at the same time, cross-border shipping, and import duties.
*Amazon will help sellers with cross-border delivery management, and buyers will bear the duties of importing goods to Canada and Mexico.
*Items sold through this program will be Prime marked, and Prime members can enjoy free shipping, typically 5-9 days to Mexico and 7-12 days to Canada.
What fees will sellers incur for the NARF program?
According to Amazon’s official statement, the fees involved in this program mainly include remote delivery fees, which depend on product size and shipping weight, and only apply to orders shipped through the program.
For example, the long-distance delivery fee that sellers in the US need to pay only applies to products sold on Canada and Mexico, and only the standard US delivery fee is charged for selling on the US.
In addition, not all products are eligible to participate in the NARF program, such as Amazon's clear restricted products, prohibited products and dangerous goods do not meet the requirements of the program. At the same time, sellers can also download the ASIN status report through the "Seller Central > Inventory > FBA Remote Fulfillment" page to check whether their products meet the conditions.
When the eligible new product sold by the seller on the US site is successfully added to the NARF program, the product will be automatically adjusted in Canada and Mexico through the "Automatically Create Product Information (BIL)" tool based on delivery fees, rates, etc. commodity price.
If sellers need to adjust product prices or modify product information, they can do so through the "Automatically Create Product Information (BIL)" tool.
Of course, there are also sellers who take a wait-and-see attitude towards this plan. They believe that Amazon will not favor sellers for no reason, and they are afraid of fraud, such as increasing remote delivery fees.
Therefore, the editor here recommends that all sellers stay awake, don’t blindly be blinded by favorable policies, or consider the actual situation of the store, and comprehensively analyze issues such as remote delivery timeliness, cost, and conversion rate to see if it is within the acceptable range. Join with caution.
I hope that Amazon is really beneficial to all sellers, and I also wish all cross-border people to survive the darkness and wait for the dawn!