As the world's largest cross-border e-commerce platform, many people are eager to find their way to wealth in Amazon. However, the lack of thinking and blind operation will only make the store worse and worse. According to the reactions of many merchants, if it cannot be done for a long time, there are two main reasons. One is that the Amazon evaluation is not done well, and the other is that the Amazon account is not well connected.
So today, I will first take you to understand the Amazon evaluation technology, and then talk about the pits encountered when using the Amazon evaluation technology, and how the e-commerce fingerprint browser solves these problems.
Amazon Review Technology
Amazon evaluation is a real and high-quality comprehensive evaluation of the store and the product in terms of quality, appearance, service attitude, and use effect after the buyer receives the product. This will not only help build high-quality stores, but also improve Amazon's user stickiness, so the platform encourages evaluation.
However, the initial Amazon store did not have much traffic to support us to obtain real user evaluations. We had to find another way to obtain traffic, so most of our novice sellers did it through Amazon evaluation technology.
The purpose of Amazon's evaluation technology is to obtain the same traffic effect as Amazon's evaluation. In fact, it is similar to our domestic "swipe order". There are usually two methods:
(1) Amazon real person evaluation
The process of Amazon's real-person evaluation is that we find evaluation buyers through various channels, and let them complete the purchase process and fill in the praise like ordinary buyers, in order to increase sales and praise, so as to share more platform traffic. The biggest advantage of real-person evaluation is that the reviews are real, and the conversion rate for product realization is very high. However, at the same time, Amazon's real-life evaluation has high investment costs, shortage of buyer resources, and long operation process time, so most merchants now tend to use the second method.
(2) Self-supporting number evaluation
The self-supporting account evaluation is that we use a large number of trumpets to replace real buyers for Amazon evaluation. This saves the tedious process of finding and contacting buyers, and greatly reduces operating costs due to quantitative changes.
In general, the effect and efficiency of using the self-supporting account for the evaluation are higher than that of the real person evaluation, but why has not replaced the real person evaluation as the first choice? That's because the self-supporting account has many pits that we need to avoid. Let's introduce the pits of the self-supporting account evaluation.
Self-supporting number evaluation and pit prevention
(1) The issue of raising number
There are many merchants whose self-supporting accounts are not registered by themselves, but purchased through third-party markets. The main reason is that it is very troublesome to maintain account by account, and the workload is too large, which seriously affects the operation efficiency.
But at the same time, there is a risk in purchasing a Land account. We don't know if it has no violation records before, and we can't guarantee that there will be no problems in the future.
(2) Account association
It is not enough to use only one account for self-built account evaluation, so we need to register a large number of accounts. However, doing so will often cause multiple accounts to be tracked and associated by the platform using the same online environment, and then the identified accounts will be uniformly banned, which may threaten the account security of the main store.
In fact, if you want to solve the above two problems, you can use the AdsPower fingerprint browser to solve it.
First of all, for the issue of raising accounts, the AdsPower fingerprint browser provides professional RPA robot automated account maintenance services, which can support our self-supporting accounts in batches, and realize routine operations such as browsing products, liking and collecting commodity stores, eliminating the need for A lot of labor costs.
Next, for the problem of account association, it isolates different independent network environments and sets different browser fingerprints for us, which is equivalent to that we log in to different Amazon accounts on many different computers at the same time, and the proxy will be based on the IP we choose. , to select the most suitable proxy IP for us to ensure account stability.
To sum up, there are three points we need to keep in mind. First, if you want to build Amazon in the early stage, you must try the Amazon assessment technology; To choose AdsPower fingerprint browser to release our account maintenance pressure and ensure account security.