With the advent of the Internet age, e-commerce has become an inseparable part of our daily life. For many entrepreneurs, e-commerce is a challenging and tempting industry. It is challenging because, instead of just choosing an e-commerce platform and opening an online store, you can make a profit. Although the current Internet is very developed, it is also an era of knowledge payment. It is difficult to learn practical practical skills without investing in learning. It is said that the e-commerce industry is full of temptations because compared with other industries that have high requirements for technology or traditional industries, choosing to start a business in the e-commerce industry makes it easier for entrepreneurs to succeed.

Nowadays, domestic e-commerce competition is fierce, and it is basically difficult for e-commerce giants not to gain a firm foothold in the domestic e-commerce industry and open up a new blue ocean market. And cross-border e-commerce is currently experiencing a blowout growth, which is a rare opportunity for many entrepreneurs. Especially when Amazon, the world's largest cross-border e-commerce platform, is becoming more and more famous in China, and there are many news reports that many individual sellers have made great achievements through the Amazon platform. Therefore, for many sellers who want to start a business overseas, Amazon wants to find out.

In fact, Xing Qihang believes that, compared to domestic traffic without promotion, and a lot of money to spend on advertising, the store cannot be established. Amazon is really suitable for novice sellers and poor entrepreneurial sellers. Amazon has a novice protection period of more than three months for newly opened stores. This is a great support for new stores. It does not mean that you can get recommendations if you burn more money. Give you enough push and exposure. This is what many professionals often say, Amazon puts more emphasis on recommendations than advertising.