Stars set sail: Amazon's continuous business mergers and acquisitions realize the functional convenience of the platform and promote rapid development

Amazon has developed rapidly in recent years. With its huge size, it has a greater breadth and depth. It uses an extremely large scale and budget to carry out cooperative mergers and acquisitions of enterprises. It has suffered a lot of unwarranted criticism in the industry. The emergence of Amazon It can be said that a new era of online commerce and trade was officially launched, which laid a solid foundation for the subsequent golden age of e-commerce. It was only through the accumulation of resources day after day that the current huge scale and incomprehensible operations were formed. Way.

Amazon is not only a market and platform for third-party retail products, but also a diversified company. In recent years, it has continuously absorbed and acquired side companies to achieve development and growth. The many mergers and acquisitions of the Amazon platform have attracted many people in the industry. Companies feel an extremely strong sense of crisis, and they all say that Amazon is a monopoly, and former US President Trump also said so, so far there is still no clear evidence of monopoly, and Amazon is also in order to avoid a large number of anti-monopoly fines. With a certain degree of concession, it may not be known that sellers on the Amazon platform can take this to gain more development opportunities in the future.

After continuous business mergers, Amazon will better output commercial value for the Amazon platform, and at the same time allow users to shop more conveniently and quickly. From product search engines to function delivery, the Amazon platform will continue to expand its own functions. , so that the brand develops and expands globally.

At the same time, sellers should adapt to the development and innovation of the platform, and take advantage of their own development. Whether it is marketing advertisements, retail groceries, or even cloud computing, they have been deeply influenced by Amazon. Only by closely following the development and planning of the platform can sellers realize the expansion plan and achieve steady growth in store sales and profits.