According to data, the conversion rate of products with A+ on Amazon is about 5% higher than that of products without A+, which shows that Amazon’s A+ content is very important, and if you grasp the A+ content, you will grasp the sales. A beautiful A+ page can not only increase sales and conversion rates, but also enhance the influence of the brand and let consumers know more about their products.

Ordinary A+ functions cannot satisfy some sellers with video needs. After all, videos can impress consumers more than pictures and texts, and videos can also enrich the display modules of A+ pages, which will help to increase sales. Recently, the Amazon platform said that it will provide brand sellers with product detail page building tools, and can also bring 20% ​​of sales to sellers.

The setting entry for Advanced A+ and Normal A+ are in the same location, but some sellers do not display the setting entry for Advanced A+ because they do not meet the following conditions:

1. It must be a store with successful brand registration.

2. In the past year, 15 A+ contents need to be successfully published, and they must be reviewed.

3. All the asins of the seller have released A+ and joined the brand story.

When the seller meets the above conditions at the same time, the platform will automatically give access to Advanced A+ at the end of the month, and will also receive a notification of obtaining Advanced A+.

When setting up advanced A+ pages, sellers need to pay attention to the following issues:

1. Pay attention to the size of the uploaded video, you need to compress the video to less than 50M, and the video content and music have no infringing content.

2. After setting the advanced A+, the normal A+ will be overwritten, but the brand story will not be overwritten.

3. All ASINs have released A+. The ASINs here refer to the ASINs that can be sold, and they all have brand stories.

The above is the sharing of Xingqihang's A+ page!